I start typing with an overwhelming feeling of defeat. Not because the trip at the end of August to which I am going to refer went badly, but because I think it is almost impossible to translate into text what I experienced. No adjective is sufficient to describe what it really means to experience “Burning […]
Sebastián Mopardo sent me this email that I am happy to share with you, from our friends at the brother school of creatives. SM: Hi Jorge, how are you doing so long? I have seen your blog daily and although I have [...]
There are people who live inspired and there are people who do not. The difference? Some people read inspirational texts, surround themselves with inspirational people, attend inspirational events, draw from inspirational sources, live in or create inspirational environments, persist in their minds [...]
There is no one who understands this blog. The statistics that the system gives me is very limited, and for this reason, I really don’t know who visits it. I guess we are a little bit of advertising friends, or suddenly, many [...]
Can you imagine this aircraft at Juan Santamaría? We need a lot of imagination for this. See it inside and out: The world flies at a speed completely different from ours. While in Panama they started the expansion of the canal for [...]
Of the ideas that have impressed me the most these days, this new Gold Lion for TBWA South Africa is one of those that remind us that it’s not a matter of budgets, production or unnecessary extremes when the idea itself is [...]
Would you blame yourself, is a perfect question for the headline of the print ad with which Maia and Jeniffer won Silver at the Young Lions press event in Cannes. Maturity and talent combined for our girls representatives in the Young Lions [...]
Don’t miss this campaign by JWT Argentina. I didn’t know it and like everyone at Debussy, I applauded it loudly for its fantastic creativity, fresh, happy and especially brave, because it’s not easy to guess how they managed to sell this idea [...]
With 40% fewer delegates this year, as well as 20% fewer entries, the world’s most important advertising festival did not emerge unscathed from the current global crisis. There is a different atmosphere and in general, I could say, more awareness, more contact [...]
With Gold, Silver and Bronze for DDB in the first two and JWT in the third, Costa Rica accumulated a total of seven Lions in just one year between the 2008 and 2009 Cannes festivals. During the conversations of the last hours [...]
With no confirmation of any kind, “Let’s Recover Peace” sounds strong for Gold at Cannes, so we are extremely excited to see another creative team on the main stage of the creative advertising world picking up a Gold Lion. If last year [...]