All the texts I’ve recently published in The Slow Burn have been born from a desire to share and inspire. I emphasize this because I recognize that it wasn’t always like this. In the past, when I called myself a publicist and entrepreneur, my writing was often driven by a need to build my personal […]
Successful people make important decisions early in their lives, and then manage those decisions. John C Maxwell for 7 minutes, one for every 10,000 hits received on A Fuego Lento during the month of August. Perhaps this is completely unrelated, and then [...]
In the last few weeks, more than ever I have heard from people eager for revolution in their fields. There are clear signs that anticipate changes, evolutions and even cultural revolutions that could finally change the status quo. Both in Costa Rica [...]
With today’s e-tickets, airlines can do with their passengers as they please. This week DELTA AIRLINES did it to me in an unacceptable way, and for this, despite many travel woes I endure, this one deserves a separate chapter because it was [...]
I love my SonyEricsson more than ever, while Apple will have to appear on the scene to clear up an awesome glitch: iPhone freezes. Yesterday in Atlanta I missed an urgent call from my son Santiago, because my iPhone, with the ATT [...]
Jorge Walter Bolaños wrote this article, which I am reproducing, as a sample of the depth and seriousness of the subject under discussion, and which makes it even more difficult for us to understand the Yes campaign. Mr. Jorge Walter is a [...]
On Friday night of the Superschool Weekend at Uveritas, organized by ASCAP, a “round table” was held, masterfully conducted by Layla Poveda of Comunicación Corporativa Ketchum. Here are all the participations in video, Andrés Artavia from Garnier BBDO, Pancho Terán from Tribu, [...]
A few days ago I came across an advertisement that talks about envy, possibly from the entrails of the same feeling, which disturbed my spirit and made me think about this capital sin, and for this reason also, today I am typing [...]
In the “round table” of the Superschool, which were more like online chairs, we had three opinions about this campaign. Here is the video with the comments of Andrés Artavia, Manuel Travisany and Pancho Terán. Cheers!
Being in Cannes last year for the first time in my life, I received so much from the experience that I still don’t stop gaining from that experience of exposure to the most important advertising festival in the world. There is so [...]
The Caribbean is just a few days away. Costa Rica’s expectations, I guess, are still low. Most of the winning Guatemalan pieces, both from Leo and BBDO, are participating again in this festival, and I suppose, with good options. Likewise the Panamanian [...]
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