All the texts I’ve recently published in The Slow Burn have been born from a desire to share and inspire. I emphasize this because I recognize that it wasn’t always like this. In the past, when I called myself a publicist and entrepreneur, my writing was often driven by a need to build my personal […]
“In Costa Rica, advertising agencies have no spelling and have not been buying dictionaries for years”, said Mr. Alberto Cañas in the article published a few days ago, which I am including in PDF format. Given the case cited, I am afraid [...]
Everything remains the same in advertising in our country, or am I wrong? (I want to be wrong!). However, I think we are on our way to a new edition of Volcanoes with a little more than three months to go, the [...]
Yesterday we met Patrick Henry Hughes and his dad. When you meet limitations like that live and in full color, a little me jumps on your shoulder and yells at me: Do you realize? Do you see all you’ve got? Stop whining, [...]
In the Willow Creek auditorium, minutes away from listening to Michael Porter, strategy guru and Harvard professor, we were treated to innovation and talent on several strings and a sensational guy.
Today we are in the outskirts of Chicago, with thousands of people in an extraordinary experience that began only about 3 hours ago. I invite you to follow this experience at this wonderful Willow Creek Christian Church, through an online experience at [...]
While on our side of the world, Afros, disco music and mirror balls made young people dream, on the other side of the Atlantic some only dreamed of the freedom of being able to say what they thought, sculpt what they felt [...]
If you haven’t seen this video yet, dedicate 3 minutes to it. It is an excellent example of what not to do… and yet we often do. It explains Apple’s success by itself, with its elegant way of mixing in its design, [...]
When the founders of YouTube, Steve Chen, Chad Hurley and Jawed Karim started their project, they could not have imagined the revolution that was taking off with their simple idea: to make it easier for people to share videos and do it [...]