2025 has been a year of contrasts—intense, emotional, transformative. It began with a heartfelt farewell and ends with my soul wide open after the magical, peaceful family moments we usually share in Escondida. In between, there was laughter under a sky full of fireflies outside Kuala Lumpur with my grandson Mauricio; a spiritual retreat in […]
From the farthest reaches of Africa comes a love story. At the age of 14 he discovered in a book how to generate electricity, and with no limits in his mind, he built a windmill to produce it. Nothing is impossible, and [...]
Today, Thursday again we stop the country with another day off, in this case, of a deep and profound religious character, celebrating the day of the venerated Virgin of the Angels. This day is celebrated with a massive pilgrimage to the city [...]
English is not my native language. Yo hablo Español. In fact, when speaking or writing in Inglés, I often make mistakes and simply mess everything up. Hago un desmadre, we would say in many of our countries. I simply speak this foreign [...]
In fact, more than 3,500 hits came in yesterday alone. Interesting!
At Tribu we made the decision to become a PPO, a Peak Performance Organization, and focus on effectiveness, in the consolidation of a team determined to grow in all areas, in an integrated and synergic way. For this reason, we hired Franklin [...]
We took on the idea as our own in 2001, when in Auckland, New Zealand, Kevin Roberts shared his idea with us. In April 2003, we presented it publicly in an unforgettable presentation at the gray building site of the top floor [...]
With the best Tribe in its almost 20 years of existence, last night the Volcán lent us its stage to receive 14 Volcanes, including the Golden Volcán for Graphics, the Volcán for Best Film and Television Commercial, the Golden Volcán for Best [...]
With great expectation and excitement, as well as admiration and respect for the work of the entire ASCAP team, today is the night of Volcán in Costa Rica, the most anticipated creative advertising contest of the year. Without further ado, before knowing [...]
Although Garnier BBDO wants to repeat agency of the year and jotabeqú wants to regain that status, the truth is that next Thursday’s Volcano has no favorites, or as they say, it could be a surprise. Personally, I think it will be [...]