All the texts I’ve recently published in The Slow Burn have been born from a desire to share and inspire. I emphasize this because I recognize that it wasn’t always like this. In the past, when I called myself a publicist and entrepreneur, my writing was often driven by a need to build my personal […]
Fascinating and inspiring idea from NET#WORK BBDO, Johannesburg, that makes a wonderful difference, delivering energy to the people. While in our country valleros, publitapias, gigantographers and other outdoor advertising entrepreneurs visually pollute our wonderful country, with the help of us in the [...]
With these ideas Saatchi Saatchi New York won the Grand Prix in Press, and scored even more points in an excellent year for the network at the Festival.
Here is the first one. The Argentine market has become a successful case of duo work. Let’s take a look: the mythical Fernando Vega Olmos and Hernán Ponce, Ramiro Agulla and Carlos Baccetti; and more recently Chavo D’ Emilio and Papón Ricciarelli [...]
There are people who complicate and entangle everything, go back and forth, change their minds constantly, forget what they say, do not allow things to flow, make processes slow and difficult, lower morale and team performance, and use sarcasm to defend their [...]
As customers, we do not have a monopoly of reason, although we always have the authority to decide, to choose whether to approve and reject or evolve and promote, to return or leave, to recommend or not, to repeat or discard. I [...]
A reporter once asked a farmer if he could divulge the secret of his corn, which won the best corn contest year after year. The farmer confessed that it was because he shared his seed with neighbors. – “Why do you share [...]
We are pleased to present a new TRIBU commercial for its client BAC, in the campaign, Valores como los Tuyos (Values like yours).