All the texts I’ve recently published in The Slow Burn have been born from a desire to share and inspire. I emphasize this because I recognize that it wasn’t always like this. In the past, when I called myself a publicist and entrepreneur, my writing was often driven by a need to build my personal […]
To score a goal, you have to kick it into the frame. To achieve something, you must first try. To win, you have to participate first. To hunt a lion, you have to aim, believe it is possible and pull the trigger. [...]
Click here: YOUNG CREATIVES FILM COMPETITION and discover the 19 duos that will compete in Cannes with Carlos Jiménez and Paula Guevara next week. The body temperature rises and the excitement begins to transform.
De los Zanders vino la regla #6, como también la idea de darle a todo el mundo una A. Es inpirador, mueve el espíritu y te convence de la idea de levantarte en las mañanas propuestos y propuestas a tomar la posibilidad [...]
Here you will find a lousy, boring and absurd video made… in Tribe! under Zander’s rule number 6: don’t take yourself too seriously! And what are the other 5 rules? …Peel. There aren’t any. It doesn’t matter. Just don’t take yourself too [...]
By MARCELO FURRER and JOAQUIN BRENES DE TRIBU. One of the high points of our visit to the Ojo de Iberoamérica was the lecture by Erik Vervroegen, DGC of the most awarded agency in Europe in the last two years: TBWA Paris. [...]
With a referendum ahead for CAFTA in Costa Rica, it is worth remembering the effects of the no vote! Yes to NAFTA! (The video is yet another extraordinary idea by Del Campo Nazca Saatchi Saatchi, Argentina, for Procter Gamble and its Pampers [...]
From a sleepless night: Irremediably I am going to die, although I don’t know when. I will leave everything and only my soul with me. Will I take my memories with me, will I travel with what I have learned? Will I [...]
I always ask for an aisle, open my book, my magazine or my laptop. I take the time of the flight for myself, for e-mails, campaigns, pending issues, strategy or the project waiting for an opinion. And because of this, it has [...]
On Youtube you can find a few one-minute films that are part of an interesting festival for sixty-second feature films. Here is a sample with a focus of key importance for all people living on this planet…
If we are going to have 100 days of on-air advertising with a brand, 25 or 300? How is it possible that we still believe that we can “sell” intelligent people with paid messages focused on superlatives, plastic situations and posed models? [...]
