I start typing with an overwhelming feeling of defeat. Not because the trip at the end of August to which I am going to refer went badly, but because I think it is almost impossible to translate into text what I experienced. No adjective is sufficient to describe what it really means to experience “Burning […]
And he is seated at the right hand of the Father, playing ball. This is the origin of the great advertising campaign that gave rise to the power point (Good Publicity ppt) that has reached more than one of you in a [...]
That’s right. Today we are halfway through the month and blog visits are already exceeding 2,000 page views per day. At this rate, this experiment could be achieving 40, 50 or even 60,000 hits for the month, which seems to me aggressively [...]
A little over a week ago we had the visit in Tribu of the entire generation that is about to graduate as Masters in Business Administration from INCAE, objectively, the best business school in Latin America, a condition endorsed by several leading [...]
Marcela Pacheco is in Buenos Aires, igniting her advertising creativity with Brother, which indicates to me that the experience of that school of creatives in Costa Rica was positive and challenging. Truth be told: some were uncomfortable because of a delicate epidermis, [...]
In the middle of his presentation to Bob Isherwood last Thursday, this gentleman in the picture with me a few minutes before, Kevin Roberts, as he says, fat, bald and yes, rich, took the liberty of reminding a group of Ogilvyans in [...]
This is Fabiana Renault, director of the escuelita, who will be in Costa Rica on June 25 to initiate a new learning experience for the creatives of our region and to lead, with two pairs of instructors who will accompany her from [...]
I identify with the idea proposed by Jim Eldredge in Wild at Heart, who argues that both God has a wild heart and we are created in his likeness. He bases his proposal on the spectacular reflection we can take of his [...]
As of today, the Young Lions Zone is open on the Cannes Film Festival website. Be sure to visit it and connect with a great opportunity within reach, through ASCAP and La Nación. Click here: YOUNG LIONS ZONE
(By Valentina Vescovi, adlatina.com staff). The global CEO of Saatchi Saatchi, Kevin Roberts, spoke yesterday -at a press conference held at Del Campo Nazca SS- about the plans of his network and the purpose of his visit to Buenos Aires. He told [...]
From ASCAP, the association of advertising agencies in Costa Rica, transforming processes are being developed today. These unify in a creative direction of projection, without a single agency giving up even for a breath in the fierce competition that characterizes us. In [...]
To participate in the Young Lions Cannes 2008, the pairs can be from two different agencies, from one university or another, professional or trainee, active in advertising or not, as long as they are between 18 and 28, at least one of [...]
