I start typing with an overwhelming feeling of defeat. Not because the trip at the end of August to which I am going to refer went badly, but because I think it is almost impossible to translate into text what I experienced. No adjective is sufficient to describe what it really means to experience “Burning […]
Suddenly there are a lot of them, but they are nothing. They sound like a bunch of hits to me. What do you think? The truth is that it makes sense to write if you are read, but more important is if [...]
Today an obituary was published for La Argolla, and as is their custom, they surprise us again with their initiatives, reactions and outbursts. Undoubtedly of rebellious, irreverent and courageous origin, this company was born and since its inception has provoked controversy, has [...]
We run for the pleasure of running. We find deep joy in the finish line, and an irresistible challenge in the route, the training, the late nights and early mornings, the food, the hours of sleep, the ice on the injuries… Here [...]
An immortal legend of phenomenal dimension, Ali is the greatest boxer in history: I will never forget those years in which the whole world was connected to the television to watch his fights. Ali made the impossible possible and today I remember [...]
“Cannes is a quest for the world’s best creativity”. Craig Davis, Chief Creative Officer, Worldwide, JWT” The industry’s leading figures will gather in Cannes this June to discuss the hottest topics occupying the minds of creative professionals around the globe.
To open your eyes and see is a miracle. Getting up in the morning and walking, too. We can take nothing for granted. So much to be thankful for.
Today we celebrate the day of advertisers in Costa Rica, with the country’s advertising agencies becoming the stages of everyone’s creative dreams. On the day of the creative publicists, executive publicists, manager publicists, designer publicists, planners publicists, research publicists, art publicists, producer [...]
Jorge Alvarado, Art Director of Garnier BBDO has brought us a new logo for ASCAP, and with this new design, the successful projection of a more dynamic, up-to-date, fresh and focused association. This new graphic personality was chosen after an internal contest [...]
At the Costa Rican Association of Advertising Agencies, ASCAP, we made the decision to focus on the very essence of our business and therefore, our energies are aligned to detonate the country’s advertising creativity until it becomes world class. The results have [...]
As of Saturday morning, the participations will have a name and surname. This will guarantee a discussion of ideas and proposals, arguments and points of view, among many other factors, of great height, depth and variety. In the context of a place [...]