All the texts I’ve recently published in The Slow Burn have been born from a desire to share and inspire. I emphasize this because I recognize that it wasn’t always like this. In the past, when I called myself a publicist and entrepreneur, my writing was often driven by a need to build my personal […]
If you haven’t seen this video yet, dedicate 3 minutes to it. It is an excellent example of what not to do… and yet we often do. It explains Apple’s success by itself, with its elegant way of mixing in its design, [...]
When the founders of YouTube, Steve Chen, Chad Hurley and Jawed Karim started their project, they could not have imagined the revolution that was taking off with their simple idea: to make it easier for people to share videos and do it [...]
In the month of June, A Fuego Lento reached 261,514 page views.
The largest advertiser in the world, Procter Gamble, decided to bet on creativity in advertising for their brands and became one of the most awarded companies in major advertising festivals. They decided to emotionally connect their brands with the people who prefer [...]
With all the 2008 winners on the CANNES LIONS website, and with all the activities concluded, today is the first day of the advertising year in the world, as the road to Cannes 2009 has begun. In Costa Rica, the recent festival [...]
The Cadbury’s gorilla that has given so much to talk about, even snuck into the Grand Prix de Film at Cannes 2008. Little to add to these wonderful images, as he feels the air and prepares to explode with force on [...]