All the texts I’ve recently published in The Slow Burn have been born from a desire to share and inspire. I emphasize this because I recognize that it wasn’t always like this. In the past, when I called myself a publicist and entrepreneur, my writing was often driven by a need to build my personal […]
Can you imagine if instead of“I have a dream“, Martin Luther King had said “I have an objective”? Can you imagine the impact if he had said “I have a proposal”, or “I have data that…”, or “I have a plan…”? You [...]
With one hand on the checkbook and the other hand on the heart, I believe that there are too serious and visible threats to our advertising activity to add depth to our own weaknesses. Yesterday I was in a meeting where my [...]
My dear Quincho, an emotion led you to a sad conclusion…WE ARE STALKED. And I dare to tell you with joy that you are wrong, WE ARE MOVING FORWARD and let me tell you why: WE MOVE FORWARD when you don’t wait [...]
As a Marketing Manager, Advertiser, member of the Board of Directors of INPUB, whatever the descriptor or title you want to use, I could not agree more with this paper that you have been developing over time. Those of us who live [...]
Yesterday I had a day completely devoted to the margin, since I got out of the things to do and focused on opening spaces for the time we all occupy, because we must be clear: relationships happen in the margins. If our [...]
With the intention of going to sleep immediately, I’ll summarize the day in a minute. From the first presentation, click on the photo called “Una argentinada”, there you will find my opinion of the beginning of the talks in this great creative [...]
Santiago Keller and his entire LatinSpots organization kick off their tenth Ojo de Iberoamérica today, with what they anticipate to be their best festival yet. The program is packed with presentations, lectures and exhibitions, so we will have three days for more [...]
