All the texts I’ve recently published in The Slow Burn have been born from a desire to share and inspire. I emphasize this because I recognize that it wasn’t always like this. In the past, when I called myself a publicist and entrepreneur, my writing was often driven by a need to build my personal […]
We are entering the end of the local process and we are at the gates of a new competition. The young Tico talents are about to receive their briefs and run the extra mile. The good thing is that a meme that [...]
There is danger in the comfort zone. Especially for those who prefer radical growth to so-called organic or incremental growth. It is not true that radical is always risky, although to be successful in life you have to take risks. If you [...]
There’s no denying it. The first piece by Tribe for Purdy Motor had a special meaning today. And well, it had to be for the entire Toyota Land Cruiser line. Want one? Here’s more Land Cruiser to tease you.
Protecto is Tribu DDB’s most consistent brand in recent years at Cannes. We took it two years ago with “Seis Mil Colores”, last year we achieved 3 finalists with “Paletas” and now it returns to Cannes 2012 with “Lavable”. If I were [...]
We continue to hunt for Lions in Cannes, because creative prestige is key to our business, because that’s how we protect the best creative talent in Tribu and attract those who are not yet with us. At the end of the day, [...]
Yesterday I received a link to this video that confirms the crucial role that private enterprise can play in the world, because I am convinced that it is precisely companies that have to move it, inspire it, transform it and make it [...]
A couple of hours ago concluded a new experiment with Gorileo TV, in an interview between Laura Chinchilla and Rogelio Umaña from Tribu and through the Internet, the most democratic existing audiovisual communication channel. In an open space, with practically no production [...]
Standing up and walking is a miracle in itself. Opening our eyes and seeing is a gift of life that we cannot fail to appreciate, as the stories of people like Aimee Mullins remind us of the real obstacles some face, and [...]
What can we expect from the next festival in Cannes for Costa Rica? Perhaps as much as we can expect from a National Soccer Team in a World Cup, or perhaps as much as we have seen from a Costa Rican swimming [...]
When I worked as an announcer (beep) in Noticias Monumental, many years ago I used to send a beep from my Casio to send a signal through the microphone. Everything (beep) had a very nice meaning and I did it with illusion, [...]
The neglect in which I have had my blog, the tweets and even the kilometers on the streets have a simple explanation: I’ve been very busy! However, before a complaint with a tug of the ear today, I’m typing again in this [...]