All the texts I’ve recently published in The Slow Burn have been born from a desire to share and inspire. I emphasize this because I recognize that it wasn’t always like this. In the past, when I called myself a publicist and entrepreneur, my writing was often driven by a need to build my personal […]
It is our mission to become the most influential agency in Central America. The vision is simple, yet bigger than us: we want to make the world a better place through advertising. Ours is a culture of inclusiveness and transparency(WYSIWYG), which fosters [...]
It’s just one detail and it makes all the difference. The meeting tent is a marvel, but even more so is how much we enjoy making things happen at Tribu. Check out a sample of emails, in this case with Viviana Araya [...]
When Paula Guevara and Carlos Jimenez were the first Ticos in the Young Lions Competition, in June 2007, I participated as well. Here is the picture to prove it. Yes, the chicken is me, and what fun we had, because they needed [...]
On Monday, June 22, 2009, in “A Fuego Lento” we published a spectacular news, because Maia Livov and Jennifer Caldwell had won a very important Silver medal, participating in Cannes Young Lions Competition. Since we achieved the representation of Cannes for the [...]
I lived ten years of my life as a publicist at McCann-Erickson, one of which was in San Pedro Sula and almost five in Mexico City. Then I returned to Costa Rica and founded Consumer, the name Tribu had for its first [...]
If you are 28 years old or younger for next June, you are a creative, designer, planner or digital designer, and you are fluent in English, you have an opportunity you can’t miss. For everyone in Costa Rica, the Community and La [...]
In these days in which we celebrate one more year of Tribu, we have decided to bring back “on the air” campaigns and ideas that were milestones in our race for life. To all those who have contributed with their work, devotion [...]
As we celebrate another anniversary of Tribu, I would like to share with you one of the classics of our trajectory: Johnny’s Vaquerito. Creativity by Hernán Ortega, production by El Hangar (Direction by Antonio Yglesias and Direction of Photography by Mario Cardona [...]
In ASCAP we have made a commitment: to boost the creative advertising product in our partner agencies, and move from the “I” to the “we” to accelerate the transformation process. For this reason, we have hired Brother and its SuperWeekend School, which [...]
You have to watch this commercial! And enjoy it. It’s so creative, daring and different, that it even looks like a fake (…just kidding). The agency is Santo from Buenos Aires, filmed in South Africa, produced by Stink from London and musicalized [...]
Welcome Sundancers. Also the YouTubers. Of course bloggers. All welcome. Don’t miss it. The more you see, the more you have to create.
