. Some nights enter our lives quietly and then stay with us forever—unexpected, unforgettable, and impossible not to smile about when we remember them. In my previous post, I wrote about the launch of The Art of Detachment in Madrid a couple of weeks ago—a magical evening surrounded by extraordinary people, where I had the […]
Today is an exciting day for ideas worth sharing. Dr. Roberto Sasso Rojas and his Technology Research Club (which needs a new logo), presents TEDx Pura Vida for the third consecutive year. As tickets have been sold out for months, if you [...]
May Kodak’s history not repeat itself among us!
It is our mission to become the most influential agency in Central America. The vision is simple, yet bigger than us: we want to make the world a better place through advertising. Ours is a culture of inclusiveness and transparency(WYSIWYG), which fosters [...]
It’s just one detail and it makes all the difference. The meeting tent is a marvel, but even more so is how much we enjoy making things happen at Tribu. Check out a sample of emails, in this case with Viviana Araya [...]
When Paula Guevara and Carlos Jimenez were the first Ticos in the Young Lions Competition, in June 2007, I participated as well. Here is the picture to prove it. Yes, the chicken is me, and what fun we had, because they needed [...]
With more than 40,000 entries competing from every creative corner of the globe, the upcoming Cannes Lions festival will be the biggest, most competitive, most attended and most intense in its more than 60-year history. The competition and global gathering that takes [...]
There is Always Competition “I would like to be a whale shark,” exclaimed that wonderful little boy when I asked him to tell me which animal he would have liked to be. Tenderly moved by such a singular response, it didn’t take [...]
Young creatives from all over the country will be competing for a place at the next Cannes Lions International Festival of Creativity. Organized by Comunidad and sponsored by the agencies Publimark, jotabeqú, Garnier BBDO and Tribu DDB, FCB/Crea and Darwin, the national [...]
The Cannes Lions International Festival of Creativity has opened an abbreviated festival-within-a-festival program. In a bold step forward, the organization has inserted a festival within the festival, a separate awards ceremony and a specific emphasis on innovation. Data, technology and ideas will [...]
Innovate or Die The conventional view of business holds an arguable principle: “grow or perish.” Due to the usual transactional, incremental, and certainly linear attention within companies, it would seem to be true and sufficient, because we assume things either go up [...]
We have received the welcome news that Ferrán Adrià will be in Costa Rica to detonate innovation and share his secrets in the kitchen. With 1,846 dishes invented during 25 years in the kitchen of elBulli, his legendary restaurant ranked as the [...]