All the texts I’ve recently published in The Slow Burn have been born from a desire to share and inspire. I emphasize this because I recognize that it wasn’t always like this. In the past, when I called myself a publicist and entrepreneur, my writing was often driven by a need to build my personal […]
There goes life between one thing and another, unraveling its mysteries and riddles to bring us many questions and some answers. With only December 2011 coming to an end, the balance of the year is looking good and positive. It’s Sunday, I [...]
Today we discovered in Tribu, among our Macintosh collection, one of those few Macs that were signed by its creators. They knew it was a work that would go down in history, and as is done with any work of art, Steve [...]
Today I was looking at the list and I couldn’t help but take a close look at the agencies that share the 34th place in the ranking of winning agencies in the Ojo de Iberoamérica: there are 33 agencies with the best [...]
I won’t tell you much, because the pictures say it all. Take a look at Tribu’s Facebook page. If you haven’t done it before, give it a Like, and then don’t miss the photo booth, an idea of Promotica during the week [...]
We are rich; simply because we have more than we need. The central idea of the message, however, is around what to do with this condition of privilege that all of us who are rich have. A few days ago I was [...]
I join the millions of tweets, posts, references, links and everything that adds to one of the most viral campaigns in a long time: Benetton’s Unhate. What envy! And I don’t mean the envy that some people might feel when they kiss [...]
This is your life. Do what you love and do it often. If you don’t like something, change it. If you don’t like your job, quit. If you don’t have enough time, stop watching TV (or facebook). If you are looking for [...]
If you want to present as successfully as Steve Jobs did, you need two things. The first is to present extraordinary products, and the second is to follow the advice that I received in my e-mail. Here I copy them for you. [...]
With much emotion and great affection for José María Figueres, former president of Costa Rica, I just finished living the interview that Ignacio Santos of Teletica did with him from his apartment in Madrid. If you haven’t seen it, I recommend you [...]
In a month in which I have no intention of writing about advertising, festivals or competitions, although I do write about celebrations, festivities, family, friends and fun, I would like to tell you that some time ago I discovered three letters that [...]
With the simplicity and elegance that we prefer, this year we have two soldiers at the entrance of Tribu in Bethlehem. Christmas is here and it is time to give thanks, to celebrate and remember its true meaning. All we need is [...]
“Don’t try to stand out in the crowd. Rather avoid them altogether,” says gapinvoid today in its image of the day. The recipe is used by some who, without realizing it in time, become codependent to isolation. The message goes on to [...]
