All the texts I’ve recently published in The Slow Burn have been born from a desire to share and inspire. I emphasize this because I recognize that it wasn’t always like this. In the past, when I called myself a publicist and entrepreneur, my writing was often driven by a need to build my personal […]
At the celebration of 100 years of his birth, David Ogilvy was remembered as saying that advertising is a force for good. He assured that it was about much more than sales and proposed to make a better world with it. In [...]
In these days of intense global creative competition on the Cannes Lions stage, it is impressive to know the level that is achieved in the world. For this reason, when we see the Lions winners in press, it is revealing to know [...]
Cannes, 23 June 2011 – The winners of the Press, Design and Cyber Lions categories have been announced and awarded at the third Awards Ceremony of the Cannes Lions Festival week which took place last night. This year the Design Lions attracted [...]
With the enormous and deep satisfaction you feel when you achieve a dream in life, today I share with you an incredible joy experienced by all the people at Tribu DDB, our friends, family, clients and business partners: we won our first [...]
Media, Outdoor and Radio Winners Cannes, 22 June 2011 – Cannes Lions International Festival of Creativity held the second of four awards ceremonies last night to honour the Media, Outdoor and Radio Lions winners. The Media Lions category, which saw a 34% [...]
Yesterday we were told that we had won a gold. From Costa Rica they say it was a silver, because of a publication in Adlatina. Today I was told that it was not so, but that the bronze is what is confirmed. [...]
Successful people make important decisions early in their lives, and then manage those decisions. John C Maxwell for 7 minutes, one for every 10,000 hits received on A Fuego Lento during the month of August. Perhaps this is completely unrelated, and then [...]
In the last few weeks, more than ever I have heard from people eager for revolution in their fields. There are clear signs that anticipate changes, evolutions and even cultural revolutions that could finally change the status quo. Both in Costa Rica [...]
With today’s e-tickets, airlines can do with their passengers as they please. This week DELTA AIRLINES did it to me in an unacceptable way, and for this, despite many travel woes I endure, this one deserves a separate chapter because it was [...]
I love my SonyEricsson more than ever, while Apple will have to appear on the scene to clear up an awesome glitch: iPhone freezes. Yesterday in Atlanta I missed an urgent call from my son Santiago, because my iPhone, with the ATT [...]
