All the texts I’ve recently published in The Slow Burn have been born from a desire to share and inspire. I emphasize this because I recognize that it wasn’t always like this. In the past, when I called myself a publicist and entrepreneur, my writing was often driven by a need to build my personal […]
Today, the news of a new commercial by Tribu DDB for their client El Verdugo is published in La Nación. The fourth commercial in the story of the arm wrestlers and the Paganini family is a social phenomenon that we love to [...]
An influencer is a person, male or female, who has the ability to think differently and a new way of expression. It is someone who can take a brand, an idea or a concept and bring it to everyone’s attention. An influencer [...]
The screen shot presents an unexpected winner. In the past Volcano was the first surprise that many of us agreed to celebrate. The best work of the Festival went to House Rapp for his case for 3M with a surprise Volcano, as [...]
A couple of years ago we tried to make it to the shortlist in print with Aceite Salat, and failed. This year we are back with Protecto and Videocentro, even though we know it is very difficult to make it to the [...]
When it comes to competing, without fear of being wrong, Tribu is always in first place. Not necessarily to win, but to give it their all trying. Check out the pieces for Protecto competing in the upcoming Cannes Lions 2011 Festival, after [...]
In two categories in Public Relations and one in Media, the case “Johnny vs. Johnny” will debut at the Cannes Film Festival next June, trying to be among the finalists. With a special recognition and sincere appreciation for the Mayor of San [...]
A few days ago we received the great news, and yesterday it was confirmed on the Community site. As an exception for two emerging countries, and as a result of our efforts, the country will have a jury in Graphics at the [...]
El Ojo de Iberoamérica is the most important non Anglo-Saxon festival in the world, with more than 5,500 creative pieces competing in 2011 and with a relevance recognized worldwide. Today Tribu DDB has 14 finalists, just a few hours before the final [...]
In LatinSpots the headline of last November 3 reads: “Tribu DDB consecrated in Pregonero de Bronce”. Last October 13, the headline in Adlatina reads “El Taier Tribu DDB and Brahva won the Great Effie in Guatemala”. On June 23, La Nación headlined [...]
This is the news from Buenos Aires, confirming the great moment Tribu DDB is experiencing. (02/11/11). The Graphic Production category, with José María Roca de Viñals – Creative VP of DDB Spain – as President of the Jury, presented an SL made [...]
In Costa Rica we opened the association of advertising agencies to all commercial communication companies, we changed the original guild model and we have launched a new name. The transformation of ASCAP, more than 50 years old, has responded with success to [...]
We take Halloween and turn it into a tradition. The costume party starts in the morning and goes into the evening. We enjoy the day and thus confirm Zanders rule #6: we don’t take ourselves too seriously. Tribu DDB and Bosz Digital [...]
