All the texts I’ve recently published in The Slow Burn have been born from a desire to share and inspire. I emphasize this because I recognize that it wasn’t always like this. In the past, when I called myself a publicist and entrepreneur, my writing was often driven by a need to build my personal […]
A few days ago I came across this beautiful window. Fruit ice creams in delicious flavors and colors, presented with creativity, joy and a lot of determination, provoking a sensory experience from the first glance. Who doesn’t like ice creams? And how [...]
The first thing I heard about Thomas Keller was that he had decided not to invent. Instead, he had focused on making the classic and traditional into something much better. From his creativity he has recreated and surpassed what we all know, [...]
This must possibly be the one million five hundred and eighty one thousandth entry related to Ka, a number I got from googling Ka + Soleil. In other words, not only is the topic not original, I don’t claim to be. However, [...]
Adlatina magazine has honored us by including us among the highlights of 2010 in Latin America, a tremendous award, an unexpected distinction and simply great recognition of the work, passion, talent and competence at Tribu DDB. Look what a detail of good [...]
This weekend, the new alma magazine, inserted in El Financiero, circulated in certain sectors, as an initiative of Tribu DDB to make known more than what is seen. The publication is primarily the work of Tribu, under the editorial creative direction of [...]
One of the most viral videos of the last few days is the iBand of North Point Community Church. Here you can enjoy it in all its originality and relevance, as I think it should be a place that aspires to make [...]
I join the millions of tweets, posts, references, links and everything that adds to one of the most viral campaigns in a long time: Benetton’s Unhate. What envy! And I don’t mean the envy that some people might feel when they kiss [...]
Today has been an unforgettable experience: the Media Planning organized by Advertising Age in Tegucigalpa, Honduras. My commitment to share the Yellow Papers on Social Creativity and Six Degrees remains firm here with links to the PDFs on the DDB site. In [...]
Last night we closed our year of festivals with 3 Effies, one gold and two silver, all by Tribu DDB for our client Grupo Monge. Here’s how they look with some of the other awards won this year. The Iberoamerican Eye Gold, [...]
On Tribu DDB’s website today, we found a photo worth remembering. There is not much to add to the expressions that perfectly reflect what happens in an organization that is making its mark. We are missing a lot of people in the [...]
Emma Wilkie, General Manager of the Gunn Report kicked off at 9:00 AM on the third day at the Ojo. A few hours away from the Effie in Costa Rica, it is interesting to start with a presentation that sustains the undeniable: [...]
To listen to the most awarded creative of the last 15 years in Argentina, I sat in the front row of the Ojo de Iberoamérica to take notes. If Pablo talks, I listen. I am his fan and over the years we [...]