All the texts I’ve recently published in The Slow Burn have been born from a desire to share and inspire. I emphasize this because I recognize that it wasn’t always like this. In the past, when I called myself a publicist and entrepreneur, my writing was often driven by a need to build my personal […]
And energy! We went to introduce them to influence, contagion, the shoal effect, the six degrees and social creativity, and they rewarded us with joy, passion, dancing and a connection for life. I am impressed by the energy and focus of the [...]
Change of subject. Half-heartedly. One of the powerful ideas I heard years ago is simple. If you want to live inspired to do your best, read inspirational books, attend inspirational events, surround yourself with inspirational people, watch inspirational movies, live in everything [...]
At the 2010 Antigua Festival, few agencies from the region received awards and this indicates that we are still far from the competitive level that could lead us to be legitimate winners on the world stage. With few exceptions, the Festival was [...]
At the last Antigua Festival in Guatemala, Ogilvy Costa Rica was being awarded for its Jades for Scrabble campaign, when someone started shouting: “It’s done, it’s done! I immediately turned to the area from where the shouts were coming from, and I [...]
I have the impression that the last festival in Antigua is very good and has much room for improvement. The balance is positive, although we would be doing a disservice to UGAP if those of us who attend do not provide comments [...]
Today we are in Antigua, Guatemala, one of the paradises of the world, a World Heritage Site and rightfully the pride of the people of Guatemala. There is no other place like Antigua in Central America, and it is the setting for [...]
Last night’s debates could only add to the confusion. I followed them in a state of deliberate impartiality. To the undecided for sure the debates generated a legitimate mental cliff, which only more indecision could bring as a result. Without exception, the [...]
In the month of September a record number of visits to the blog was reached, with 62% of them coming from Costa Rica. Everything heats up when the Volcano, a Referendum, an end of the year is approaching.
Here is the message from President Arias, whom I respect and admire. I have already decided: I am going to vote Yes. Insanity would be to expect different results, doing the same thing. The FTA is imperfect, but it is better than [...]
I am excited to share this news with you: ASCAP is, as of Wednesday, the representative of the CANNES INTERNATIONAL FESTIVAL in Costa Rica. In the Board of Directors we reviewed this possibility a few weeks ago, we gave it course, we [...]
Some time ago, on the first Thursday of Clandestina’s Testimonial, after watching the Cannes Reel in the company of 5 luxury guests – all talents of the local advertising media – we opened the field to questions. Almost nobody dared. And I [...]
They say that good friends are those who accompany you in the bad times… and tolerate you in the good times! And for this reason, there is no doubt that today we are dealing with JWT, since it swept coveted national and [...]
