All the texts I’ve recently published in The Slow Burn have been born from a desire to share and inspire. I emphasize this because I recognize that it wasn’t always like this. In the past, when I called myself a publicist and entrepreneur, my writing was often driven by a need to build my personal […]
With only 5 days to go before the Volcano, the ASCAP organization has begun publishing the finalists in each category. For the moment, Radio, Miscellaneous and Graphic Production Techniques have been announced. In Radio, out of a total of 15 finalists, Tribu [...]
. Although the Agency of the Year to be announced next Saturday at the Volcano will be for merit in 2009, it will actually be for getting the juice throughout 2010, January and February 2011. That is, although the work done is [...]
Next Saturday we will have a new Volcano, the eighth to be precise, where 21 companies will be competing with around 500 entries. There will be the agencies that will go for a Volcano or two, as well as those that will [...]
Next week I will have the opportunity to start a new cycle of conferences in universities, to present the story of an evolution. After many years of presenting Lovemarks, in the context of our relationship with Saatchi Saatchi, today we will present [...]
A few days ago we gathered to learn from DDB and its Playbook, a fascinating combination of planning tools to advance in becoming the most influential agency in the region. Here in the photo you will find a good part of the [...]
Without Martin Luther King and his inspirational dream, and visionary dream, Barack Obama might not be the first black president of the world’s most the first black president of the most powerful country in the world. Without dreams and dreams and illusions, [...]
Since ASCAP achieved the representation of the most important creative advertising festival in the world, the country has connected, competes and wins among the best of the planet. Advanced advertising agencies, in a stimulus to their creative talent, have achieved finalists, as [...]
Any professional working with a consumer brand should go to Cannes Lions. The reasons are more than a hundred, but here I copy and paste 10 excellent arguments for an advertiser client to decide to go. Tue 5 Apr 2011 10 reasons [...]
If it were not for La Nación, the past Volcán Festival would have gone completely unnoticed in the mass media. Neither Teletica Canal 7, nor Repretel, I never see it, nor Summa or Monumental, nor La República or La Extra have even [...]
Last night we repeated Agency of the Year for the third consecutive Volcano, after the closest game played on these courts for as long as I can remember. And here, let the twitters tell it! So skip to the last line and [...]
Here for the blog, all the finalists of Tribu en el Volcán 2011. Without much more introduction, listen, watch, enjoy and share them.
I long for a cave or a monastery, without wifi or 3G. I am provoked by the mountains in the Himalayas without signal and the villages outside the cyber cafe. Few places in the world are left like the shower, without screens, [...]