All the texts I’ve recently published in The Slow Burn have been born from a desire to share and inspire. I emphasize this because I recognize that it wasn’t always like this. In the past, when I called myself a publicist and entrepreneur, my writing was often driven by a need to build my personal […]
Tribu and DDB have decided to join forces in Costa Rica to add strengths and build together the future of the company. This new partnership will begin in 2010 and promises an important evolution with more opportunities, both for clients and for [...]
Today I posted this quote on Twitter: “Gratitude takes three forms: a feeling in the heart, an expression in words, and a giving in return.” by John Wanamaker. Living in a permanent state of gratitude is an idea that is gaining more [...]
I remember when I heard about Lovemarks for the first time about 8 or 9 years ago, and between all the sense it made to me and the moment we were living, I suspected that this was a concept that would come [...]
When a brand’s day-to-day work achieves this level of creativity and design, we can applaud on our feet for a long time. When an idea like this gets published, the agency has its merit and the client has his too, because the [...]
In the left column, and in the Tribu Print section, you will find the latest we have produced for The Osa Campaign. First of all, a big congratulations to all the Creative Connection, which in Tribu exceeds 30 creatives between graphics and [...]
A couple of years ago I bought on iTunes a full-length movie with a single theme: Helvetica. (In the video, prologue of the movie) I’ve watched it a couple of times and I enjoy it enormously, because between loving it and loving [...]
If you were to ask me to describe the Eye of Ibero-America in one word, I would say just one: CHALLENGING. If you gave me the option of a second, I would confess: INTIMIDATING. And if you allowed me a third, I [...]
In the attached file you will find a happy surprise: a spread from the book Lovemarks, the future beyond brands, which I am including in the blog for your use and benefit. However, I insist on something that I have said a [...]
