I start typing with an overwhelming sense of defeat. Not because the trip I’m about to describe — at the end of August — went badly, but because it feels almost impossible to put into words what I experienced there. No adjective seems big enough to capture what it truly means to live “Burning Man.” […]
It strikes me powerfully that a somewhat old-fashioned, a bit boring and certainly personal space, continues with such a high level of page views in a month. Some would say that it does not have the same notoriety of other times, and [...]
This video has over 7.6 million views on YouTube, produced, acted, created and posted by “Fred”, a guy who entertains, amuses and is followed by millions of people around the world. Of all the recent phenomena, Fred is one of my favorites, [...]
Have you ever thought about how different your outlook on life would be if you were a person with absolute faith that God is with you? If you have never meditated on this before, this might be a good time to do [...]
With Telas de Protecto and the stories of Salat, we had a great night in Guatemala. In addition, JWT Costa Rica was the agency of the year, and with the Tribu Jades and the one won by Garnier BBDO, we can return [...]
With more than 5.6 million views on YouTube, this Evian commercial proves once again that people love to be entertained, have fun, enjoy the unexpected and add a little joy and sweetness to life. Here it is so we can keep adding [...]
The Dutch pair won the gold medal at the Young Lions concluded this morning, with Turkey taking the silver and Germany the bronze. I have only this information for the moment, and so, without accents or accents I send this note to [...]
JWT managed to sneak into the finalists with Nelka Rent a Car in the 4 categories entered, as well as Garnier BBDO in Radio with the Paniamor Foundation. More details on the Cannes website HERE. The options for JWT to win the [...]
Costa Rica’s Young Lions, Humberto Ling and Josafat Padilla, participated with this piece in the young creatives competition in Cannes just a few days after the festival began. In the style of the piece with which they entered the final phase of [...]
When I arrived today in Cannes I found the print competition concluded in its initial stage, as both Josafat Padilla and Humberto Ling, as well as the other 39 creative couples from around the world, competed from Saturday afternoon until Sunday. They [...]
Usually, long-distance training is done on the weekend, because it requires more time, more kilometers and more effort. This commercial, as a good one should be, reflects a truth that is usually hidden: the internal monologue of giving up or continuing, and [...]