I start typing with an overwhelming feeling of defeat. Not because the trip at the end of August to which I am going to refer went badly, but because I think it is almost impossible to translate into text what I experienced. No adjective is sufficient to describe what it really means to experience “Burning […]
I invite you to get to know MOFILM, an initiative that combines technology, the participatory power that technology has given us and 12 finalists from the 350 videos that participated. Here I connect you with the three finalists. See more videos on [...]
It will be up to us to precisely identify all the factors that have contributed to the emergence of Costa Rican creativity, as we must protect and strengthen them while we continue to learn. In fact, only 18 months ago we were [...]
With sincere congratulations to DDB Costa Rica and its creative team, led by Manuel Travisany, I include the case with which they deservedly won a Golden Lion at Cannes. The results speak for themselves and for all their worth, from the first [...]
“The Best Job in the World” rompió récords en Cannes con tres Grand Prix en Media, Cyber y Direct, y la semana aún no termina. Así presentaron su inscripción en la cyber: To raise awareness of Queensland’s Islands of the Great Barrier [...]
There are people who have it very clear, as is the case of Rodolfo Borrell at Pagés BBDO in the Dominican Republic. So it is in this new case and golden lion for the Dominican Republic, which insists on passion and talent [...]
Of the ideas that have impressed me the most these days, this new Gold Lion for TBWA South Africa is one of those that remind us that it’s not a matter of budgets, production or unnecessary extremes when the idea itself is [...]
I highly recommend this book published by Lawrence Harrison and Samuel Huntington, as it helps to understand the reasons why there are countries prone to development, while many of us live in others prone to underdevelopment. Unfortunately for us Latin Americans, we [...]
Yesterday, agencies in the region turned to the lists of Finalists published on the Caribbean site, https://www.festivalcaribe.com/home.asp, to find a significant number of entries from Costa Rica on the short list in the different categories. It seemed to me that Ogilvy Costa [...]
For 16 Tribu creatives, today kicks off a Caribbean weekend, with the new edition of the festival organized by the Círculo de Creativos de Panamá. Costa Rica sent more pieces than any other country, and Ogilvy Costa Rica more than any other [...]
