All the texts I’ve recently published in The Slow Burn have been born from a desire to share and inspire. I emphasize this because I recognize that it wasn’t always like this. In the past, when I called myself a publicist and entrepreneur, my writing was often driven by a need to build my personal […]
Today is Publicist’s Day and this is a very good thing. On my side, I do not even know at what time I have already added more than 35 years of being an advertiser. Advertising is the occupation, activity, profession, art and [...]
It seems that the end of the usual menu is near, as well as the typical way of ordering food or drinks in a restaurant. Unfortunately, the bill will keep coming and therefore, we will have to keep ringing the American Express. [...]
A few days ago I heard an opinion that left me cold: Intel’s exit was completely inevitable. Really? And why Israel, being outside the Asian production zone and despite being a country with high costs in general, is the chosen destination for [...]
At the end of this Holy Week, we arrive once again to Easter Sunday. We go through Lent, Palm Sunday, Maundy Thursday and Good Friday, the stories, recreations, processions, celebrations, masses, traditions, cults and everything that happens with more intensity during Holy [...]
A few years ago when we were preparing the Osa Campaign, the one that brought thousands of tattoos to our skin, what I said in that environment could have been adverse and aggressive to the idea. I was simply wrong, as the [...]
In a matter of hours Luis Guillermo Solis will be the new President elect of Costa Rica. At the same time it has been confirmed that Intel will take over manufacturing, adjust operations and sadly lay off thousands. In the midst of [...]
Costa Rica is the scene of a fierce competition among talented lions and creatives under 28 years old, as they all want to go to Cannes Lions next June to compete among the best. More than 100 pairs are participating today for [...]
Take advantage of the Spanish subtitles option. Elizabeth Gilbert reflects on the impossible things we expect from artists and geniuses — and shares the radical idea that, rather than one person “being” a genius, we all “have” a genius. A funny, personal [...]
DIPO Pharmaceuticals expands its products By: Redacción EN, on Wednesday, April 21, 2010 Now the companies 3M and Nestlé join the different suppliers for the pharmaceutical company that distributes a variety of health products in more than 11 thousand points of sale [...]
When we arrived at Cannes, we Costa Ricans arrived as one. Not as several agencies competing, but as a country overcoming greatness, one step at a time, one metal lion after another. For this reason, what is coming with the new Young [...]
A few years ago, I decided to accept as my own the invitation that Jesus made to Matthew. And since it was so simple, I just decided to follow him. I did not complicate myself with religions, rituals, theories or hermeneutics, since [...]
DDB gives birth to a regional Tribe The advertising firm DDB Worldwide created, together with other regional agencies, a network with which it seeks to be one of the most influential advertising agencies in Central America. Written by Lizbeth Ulett Saturday, 17 [...]
