All the texts I’ve recently published in The Slow Burn have been born from a desire to share and inspire. I emphasize this because I recognize that it wasn’t always like this. In the past, when I called myself a publicist and entrepreneur, my writing was often driven by a need to build my personal […]
After 10 years without winning a Pregonero, Tribu Saatchi Saatchi won two and a sum of cards with Honorable Mentions and Special Honorable Mentions that allowed us to leave the Herradura very satisfied and grateful. Personally, I already felt that the Pregonero [...]
Not at all! The next Pregonero is not just another one, as it comes at a crucial stage of Costa Rica’s advertising creativity. Let’s take a look at some factors. Never before has a Pregonero taken place in a country with four [...]
I heard that Volcán has once again broken records with more agencies and pieces registered for its November edition, including agencies from Costa Rica (the absolute majority), as well as the first participations of agencies from Honduras, Nicaragua and Panama. In the [...]
The creative advertising world is more than served with the existing festivals. With a revitalized Clio, a sustained Ojo and Fiap, a consolidated San Sebastian, the NY Festivals, London, Dubai, the Drum, etc., etc., etc., etc. and countless local or semi-regional festivals, [...]
If you are 28 years old or younger, you are creative, you want to emerge and you are not afraid of competition, you have until Monday to sign up for the Costa Rican contest to enter the global competition that will be [...]
About 12 years ago I got to know Ingo Maurer, a creative, innovative and groundbreaking German designer of… lamps! And then, so in the very first line I would deserve a slap for ignorance, because Ingo is a brilliant architect of light, [...]
I am not a theologian nor do I presume sufficient biblical knowledge to explain anything. However, in the Bible we find truth after truth, age-old wisdom and teachings that can make all the difference in our lives. In fact, as the compendium [...]
The importance of body language. A few days ago I received a message saying: “Hi Jorge, I came in to see your links. In “about me“, the picture you have according to the “body language” (see TED, Amy Cuddy’s talk) reflects a [...]
Moisés Naím has published a new book:“The End of Power“. He argues that power is not only being diluted and changing course, but that it is in decline. As his cover says, not only from the highest echelons of political power, but [...]
Maybe you have already seen this video. Although if you haven’t, please, please don’t miss it, even though I have a different point of view. Often “doing what I like” is not necessarily what suits me, as it tends to lead us [...]