I start typing with an overwhelming feeling of defeat. Not because the trip at the end of August to which I am going to refer went badly, but because I think it is almost impossible to translate into text what I experienced. No adjective is sufficient to describe what it really means to experience “Burning […]
A friend, colleague, inspirer, creative, irreplaceable. In the history of advertising in Costa Rica, Hernán Ortega will always be a mark of character, drive, strategy and exploration of the most daring, what had not been done or said before. When I joined [...]
Today all records will be broken, as Nike will have organized the race with the most participants in history by creating the Human Race. Here’s how it works. In 25 cities around the world thousands of runners will participate in the races [...]
This old bald-headed, pot-bellied, rich rich and loud is one of a kind and undoubtedly pure adrenaline at the helm of pure adrenaline at the helm of Saatchi Saatchi. Saatchi. When he was the CEO of Pepsi in Canada, he shut down [...]
Yesterday I saw you. Very clearly. Message received. Commitment accepted.
While the award ceremony had not yet begun, everything was going great for Tribu. It started and then it all went downhill, with a mention we won while Publimark was on the screen, and so on until the end, all wrong! 😉 [...]
At the time when we won our first Pregonero Bronce, around 1991, some 20 years ago, as an agency we took home an invaluable statuette.When we won our first Pregonero de Bronce, around 1991, some 20 years ago, as an agency we [...]
El Pregonero de Bronce is the creative contest with the longest trajectory in Costa Rica. It is the classic of national creativity with 29 editions full of excitement and competition, as well as a thousand stories, anecdotes, triumphs and defeats. In the [...]
For decades I have lived in an environment of creativity, innovation and idea generation. Chilling daily challenge, if I can put it in three words. However, nothing is more exciting than finding a new idea, a new way of looking at the [...]
El Tome Chichí from El Verdugo has today in this second commercial one more piece for the Tribu DDB collection. More than commercials, we are focused on creating social phenomena. The Paganini series is the first great fruit of a change of [...]
To the memory of John Lennon and his wonderful legacy.
