2025 has been a year of contrasts—intense, emotional, transformative. It began with a heartfelt farewell and ends with my soul wide open after the magical, peaceful family moments we usually share in Escondida. In between, there was laughter under a sky full of fireflies outside Kuala Lumpur with my grandson Mauricio; a spiritual retreat in […]
After Antigua and El Ojo, to cite the two scenarios on the way to the regional competition in which we measure ourselves from Costa Rica, the Volcano next November will once again be the national advertising contest, which will naturally bring new [...]
And this famous Nike and Michael Jordan commercial is an unmistakable reminder of that. In fact, at Tribu we are convinced that, in a healthy relationship with our clients, we need ample room for failure. When the client celebrates that they approve [...]
On August 31, we will have the opportunity to join the 10 kilometer race, which will be run in 25 cities around the world and wherever you are. A gigantic idea from a brand that inspires to succeed… but not without breaking [...]
All our decisions are essentially emotional, and for this reason, it is no coincidence that a handshake has been for years a property of Importadora Monge in Costa Rica, because trust has always been exalted with its concept “I have faith”, [...]
Six young advertisers will represent the country in Cannes They will participate in a world advertising contest that gathers more than 50 countries. Contest consists of mounting a complete campaign in less than 50 hours Rating: 0 votes Irene Rodríguez S. irodriguez@nacion. [...]
We went down from 56 to 47 entries in Cannes this year, although the number of agencies participating only went from 7 to 6. At the same time, I believe that even though we have fewer pieces participating for Costa Rica, the [...]
Seis Mil Colores by our client Protecto is the case with which we will be participating in Cannes 2010. While in the other festivals we have entered a good number of pieces, in the largest and most important festival in the world [...]
Recently, I tried–really tried–to buy a book for my book club. I went online and ordered The Alchemist, by Paulo Coelho. Then, a week later, I had a free moment at work, and I thought, Oh, I should order that book club [...]
March 2010 ” Professional Woman ” Professional Woman By: Gina Buendía Vivian Fernández de Torrijos The driving force behind TRIBU DDB Panama For five years she served as First Lady of the Republic involved in the social agenda of the State. She [...]
Although predictions are already coming and going for the upcoming festival, the coincidences continue around the extraordinary work by Tribal DDB for Philips Cinema and its “Parallel Lines” by Ridley Scott Associates. Last year’s Grand Prix winner at Cyber intends to repeat [...]