All the texts I’ve recently published in The Slow Burn have been born from a desire to share and inspire. I emphasize this because I recognize that it wasn’t always like this. In the past, when I called myself a publicist and entrepreneur, my writing was often driven by a need to build my personal […]
The Nelka case included in this video provides ample and sufficient documentation to generate a rich discussion, which I propose we carry out in a constructive, positive tone, of contribution and growth, and for which we will also have to learn and [...]
Last week I received mails and comments that all added up to recognize that a new ball was being created in our court, around the legitimacy and existence of Nelka, both as an advertising company as well as a client of JWT. [...]
Today’s La Nación is a demonstration of personality that deserves a standing ovation, shouts with loud bravos and applause, because on the front page it highlights the special supplement of the Young Lions Young Lions 2008 special supplement, and then justifies its [...]
Originally published in February 2007, this article and its paragraphs are still fully valid, because in competition, individual ambition serves the common good, as Adam Smith put it. In other words, he meant that the best results come from everyone in a [...]
“I was of the opinion that what is past is past. And that everything that is not there today, should be buried next to our memories. …Everything is illuminated in the light of the past. It is always beside us, inside us, [...]
If you don’t like something, say so. If you have a contribution, say so. If you find me in error, wrong or stupid, say so. And if you think it’s okay, whatever you want to say, you can say it here in [...]
We are often asked for garbage, and this is what we give. It is very sad. However, there is a light on the horizon and here is a clue. In an interview in Adlatina published today with Tony Granger, chief creative officer [...]
They say that rings are obnoxious, unless you’re in it! And because of this, possibly some may feel a certain reaction in their guts towards this advertising agency called, precisely, La Argolla. They started with rebelliousness and have not given it up, [...]