I start typing with an overwhelming feeling of defeat. Not because the trip at the end of August to which I am going to refer went badly, but because I think it is almost impossible to translate into text what I experienced. No adjective is sufficient to describe what it really means to experience “Burning […]
Originally published in February 2007, this article and its paragraphs are still fully valid, because in competition, individual ambition serves the common good, as Adam Smith put it. In other words, he meant that the best results come from everyone in a [...]
A few months ago I listened to Marcus Buckingham for an hour and a half, with a powerful message: focus on your strengths (or as some call it, the strengths revolution). In this direction, ask yourself a simple question: Are you going [...]
“I’m addicted to collecting steps before dawn. To seeing places I never knew existed. Running to the moon and back. Being a rabbit to the neighborhood dogs. Obey the voice in my head. To let the music take me when I can’t [...]
Me too. We all want to be recognized. I am no exception. Neither are you. And for this reason, perhaps, I’m already thinking of turning up the volume on everything in me. Today, because it’s a Wednesday like any other, instead of [...]
To Fabio Fernandes and all his team at f Nazca Saatchi Saatchi, congratulations for this magnificent idea, surprising production that “seems low cost”, daring musicalization and confidence in a powerful proposal. Undoubtedly, this TV Grand Prix at the Wave Festival in Rio [...]
“Cannes is a quest for the world’s best creativity”. Craig Davis, Chief Creative Officer, Worldwide, JWT” The industry’s leading figures will gather in Cannes this June to discuss the hottest topics occupying the minds of creative professionals around the globe.
Today I got an email from Alberto Quiros, partner and DGC of jotabequ that says: “Hire an agency that wins awards in Costa Rica and the world”. Obviously I was interested, I clicked and stayed a long time with the new website [...]
WYSIWYG: What you see is what you get. As you see. As it is. No more, no less. That’s the way it is.
A few days ago I came across this beautiful window. Fruit ice creams in delicious flavors and colors, presented with creativity, joy and a lot of determination, provoking a sensory experience from the first glance. Who doesn’t like ice creams? And how [...]
The first thing I heard about Thomas Keller was that he had decided not to invent. Instead, he had focused on making the classic and traditional into something much better. From his creativity he has recreated and surpassed what we all know, [...]
This must possibly be the one million five hundred and eighty one thousandth entry related to Ka, a number I got from googling Ka + Soleil. In other words, not only is the topic not original, I don’t claim to be. However, [...]
Adlatina magazine has honored us by including us among the highlights of 2010 in Latin America, a tremendous award, an unexpected distinction and simply great recognition of the work, passion, talent and competence at Tribu DDB. Look what a detail of good [...]
