All the texts I’ve recently published in The Slow Burn have been born from a desire to share and inspire. I emphasize this because I recognize that it wasn’t always like this. In the past, when I called myself a publicist and entrepreneur, my writing was often driven by a need to build my personal […]
. With a black eye appears a lion in this week’s El Financiero in Costa Rica, with the article that covered creative topics with Pablo Del Campo during his week at Tribu. See interview here From February 3-9, we had an intense [...]
“What is truer than truth? The story”, says in English, Isabel Allende, the Chilean novelist of passion and short stories who has captivated us for years with her stories full of love, mystery, intimacy and sensuality. From a TED presentation, this sensational [...]
Bob Isherwood, Saatchi Saatchi’s global creative director, has insisted over the years on the importance of focusing on developing ideas that are bigger than ads. In addition, from his humanistic perspective, he has also been a major contributor to Saatchi’s proposal for [...]
By Rogelio H. Umaña. Guest blogger. Leaving aside the political discussion and the possibility of whether or not this young senator from Chicago will become the next president of the United States, there are several lessons we can learn from “Obamania” as [...]
We could assume a typical position in our country, and convince ourselves that the issue is really one of budgets. We could also say that our ideas are top-notch and that the problem is that clients don’t approve of anything good. We [...]
Can you imagine if instead of“I have a dream“, Martin Luther King had said “I have an objective”? Can you imagine the impact if he had said “I have a proposal”, or “I have data that…”, or “I have a plan…”? You [...]
With one hand on the checkbook and the other hand on the heart, I believe that there are too serious and visible threats to our advertising activity to add depth to our own weaknesses. Yesterday I was in a meeting where my [...]
My dear Quincho, an emotion led you to a sad conclusion…WE ARE STALKED. And I dare to tell you with joy that you are wrong, WE ARE MOVING FORWARD and let me tell you why: WE MOVE FORWARD when you don’t wait [...]
