I start typing with an overwhelming feeling of defeat. Not because the trip at the end of August to which I am going to refer went badly, but because I think it is almost impossible to translate into text what I experienced. No adjective is sufficient to describe what it really means to experience “Burning […]
Today’s winners in the Volcán organized by ASCAP will receive their statuettes as a result of the voting of 27 jurors from all over Ibero-America. It is the largest participation in the history of a Volcano, and for this reason, it is [...]
Two lion hunters, with golds and silvers in their collection of international awards, gave us two close, intimate and inspiring talks, focused on their ideas to win and their proposals to the country to move forward. First up was Rodolfo Borrell, General [...]
ASCAP, the Costa Rican association of advertising agencies, will present today a new Pellizco and tomorrow another night of Volcanoes. The first in Uveritas and the second in the Main Hall of the Herradura Hotel, to ratify the commitment of the association [...]
Next Thursday night, this and many other questions will be cleared to be part of our history. There were 31 jurors invited to evaluate all the material entered and of which 27 in total responded in full. The process towards next Thursday [...]
What is an insight? Why is the planner’s and creative’s obsession with finding insights? Which ones can be powerful, which ones are obvious, and which ones have been walked through? How do you define it? How do you find it? We like [...]
Where does creative inspiration come from? At TEDIndia, Hollywood and Bollywood director Shekhar Kapur (“Elizabeth,” “Mr. India”) points to his source of creativity: total and utter panic. He shares a powerful way to unleash our inner storyteller. Some of the published comments: [...]
Cannes Lions 2010 Entries Increase 7%. Thursday 03 June 2010 24,242 total entries – the 4th highest number in the history of Cannes. The Organisers of the 57th Cannes Lions International Advertising Festival today announced that more than 24,000 entries from 90 [...]
Apple comes between client and agency with iAd: Tribal DDB CEO By Giselle Tsirulnik June 9, 2010 Paran Johar of Jumptap (right) interviewed Mr. Gunning (left) NEW YORK – The CEO of Tribal DDB told Mobile Marketing Forum attendees that he [...]
When we decided to celebrate our new partnership with DDB last April, we chose to share. Instead of a closed event, party or carnival, which would not have been entirely appropriate, we chose to bring inspiration, challenge, thought and above all influence. [...]
What fun Animoto is, and what a simple way to add images, movement and music to a memory that deserves to be protected and celebrated, for the legacy of one day can be for a lifetime.