All the texts I’ve recently published in The Slow Burn have been born from a desire to share and inspire. I emphasize this because I recognize that it wasn’t always like this. In the past, when I called myself a publicist and entrepreneur, my writing was often driven by a need to build my personal […]
Possibly nothing is more difficult than achieving a culture and protecting it over time. We are in continuous evolution and reinvention, however, there are values and conditions that we wish to turn into commitments, to renew, to strengthen, to retake. This video [...]
We are going back to Costa Rica with an invitation: Get on board, we have a lot to win and enjoy in this great creative game in Cannes. So get on board, get on board, get on board…! illustrated with a commercial [...]
A few hours ago we started the meeting of representatives, and since the first presentation we have begun to take note and learn from what is being done in the world to promote the festival, and as a consequence, advertising creativity. At [...]
Today we arrived in London for the first meeting of Cannes representatives attended by Costa Rica, and on its behalf, Manolo Gavilán from Ogilvy and myself. I guess because the festival’s headquarters are located in London, they prefer to convene their representatives [...]
The Osa is home to 2.5% of the planet’s biodiversity, our land is in everyone’s blood and now we wear Osa on our skin. A few days before presenting the second collection of tattoos, we are pleased to present a simple video [...]
By MARCELO FURRER and JOAQUIN BRENES DE TRIBU. One of the high points of our visit to the Ojo de Iberoamérica was the lecture by Erik Vervroegen, DGC of the most awarded agency in Europe in the last two years: TBWA Paris. [...]
Without a doubt, the world would be a better place with more hugs. That’s why it makes sense and feels good to hug. Here is the link to many Free Hugs! This is a simple, fun, exciting and exciting idea that is [...]
Today I am in Mexico City, that intense, passionate, fast-paced, exciting, rich and vibrant capital. Today I am at Saatchi Saatchi Mexico, at the invitation of its CEO, my dear friend José Antonio Cabrera, JAC, and at around 12 o’clock, I will [...]