All the texts I’ve recently published in The Slow Burn have been born from a desire to share and inspire. I emphasize this because I recognize that it wasn’t always like this. In the past, when I called myself a publicist and entrepreneur, my writing was often driven by a need to build my personal […]
Successful people make important decisions early in their lives, and then manage those decisions. John C Maxwell for 7 minutes, one for every 10,000 hits received on A Fuego Lento during the month of August. Perhaps this is completely unrelated, and then [...]
In the last few weeks, more than ever I have heard from people eager for revolution in their fields. There are clear signs that anticipate changes, evolutions and even cultural revolutions that could finally change the status quo. Both in Costa Rica [...]
With today’s e-tickets, airlines can do with their passengers as they please. This week DELTA AIRLINES did it to me in an unacceptable way, and for this, despite many travel woes I endure, this one deserves a separate chapter because it was [...]
I love my SonyEricsson more than ever, while Apple will have to appear on the scene to clear up an awesome glitch: iPhone freezes. Yesterday in Atlanta I missed an urgent call from my son Santiago, because my iPhone, with the ATT [...]
Jorge Walter Bolaños wrote this article, which I am reproducing, as a sample of the depth and seriousness of the subject under discussion, and which makes it even more difficult for us to understand the Yes campaign. Mr. Jorge Walter is a [...]
When it’s my birthday is when I think of the story that could be told about me, possibly I’m aiming for too much again if I think something will be said. I guess hopefully someone will say a short phrase, like “the [...]
From Melbourne, we got the stupid ways to die, in reference to the carelessness with which people usually expose themselves in dangerous places. In this particular case by McCann, in relation to the city’s trains and the accidents they seek to reduce [...]
I am convinced that each one of us can contribute to making the world a better place, even at the risk of sounding cliché. We can do it in our homes, in the community we live in, in the country we live [...]
A few days ago I published a post with the campaign of the moment by Dove, called“Sketches“. It has been so well received that it is among the most shared in the world. However, there is another idea from the same brand, [...]
The new advertising creative year has just begun and we are already counting down. So, how about if we all agree and go to 2014 to repeat Lions? In 2008 a Costa Rican agency won the first Cannes Lions, which are something [...]
Every problem is an opportunity. Every limitation is a possibility. Every aspiration can be a realization. Every person can achieve their goals, of course, if you pay the price with discipline, sacrifice, passion and commitment. When I learned about the super humanity [...]
