All the texts I’ve recently published in The Slow Burn have been born from a desire to share and inspire. I emphasize this because I recognize that it wasn’t always like this. In the past, when I called myself a publicist and entrepreneur, my writing was often driven by a need to build my personal […]
Fascinating and inspiring idea from NET#WORK BBDO, Johannesburg, that makes a wonderful difference, delivering energy to the people. While in our country valleros, publitapias, gigantographers and other outdoor advertising entrepreneurs visually pollute our wonderful country, with the help of us in the [...]
With these ideas Saatchi Saatchi New York won the Grand Prix in Press, and scored even more points in an excellent year for the network at the Festival.
Here is the first one. The Argentine market has become a successful case of duo work. Let’s take a look: the mythical Fernando Vega Olmos and Hernán Ponce, Ramiro Agulla and Carlos Baccetti; and more recently Chavo D’ Emilio and Papón Ricciarelli [...]
It has been confirmed once again how the Costa Rican Volcanoes are growing, when the country’s main advertising agency reaches a record number of pieces and collections, which anticipates a new and successful award event for commercial creativity. At the close of [...]
There are ideas that become a giant advertising classic the first time they are aired, as it happened with this Bavaria commercial the night it was aired on Channel 7’s Dancing for a Dream. If you haven’t seen it, it’s time to [...]
No one has won more lions at Cannes than David Droga, now Creative Chairman of DROGA5, his new independent project, who without any major complication achieved a new color in his collection of lions, titanium. The video shows us how those who [...]
There is a dimension that we all have to resolve, as much as the physical, intellectual and sentimental. This dimension of our being is often subordinated and even ignored, but it is clearly as important as the most important and it is [...]
Back to basics. With the YES confirmed at the polls, it is a good time to renew our personal commitments to growth and improvement. Back to basics and back to basics: moving from presence to significance, with God as the guide in [...]
