All the texts I’ve recently published in The Slow Burn have been born from a desire to share and inspire. I emphasize this because I recognize that it wasn’t always like this. In the past, when I called myself a publicist and entrepreneur, my writing was often driven by a need to build my personal […]
Fascinating and inspiring idea from NET#WORK BBDO, Johannesburg, that makes a wonderful difference, delivering energy to the people. While in our country valleros, publitapias, gigantographers and other outdoor advertising entrepreneurs visually pollute our wonderful country, with the help of us in the [...]
With these ideas Saatchi Saatchi New York won the Grand Prix in Press, and scored even more points in an excellent year for the network at the Festival.
Here is the first one. The Argentine market has become a successful case of duo work. Let’s take a look: the mythical Fernando Vega Olmos and Hernán Ponce, Ramiro Agulla and Carlos Baccetti; and more recently Chavo D’ Emilio and Papón Ricciarelli [...]
The video included in this post summarizes the experience of last October 31, where many of us shared the idea of creating an irresistible space and a relevant environment to learn more about God. Designed particularly for people who don’t like churches, [...]
The Ojo de Iberoamérica awarded a brand new regional Gold to “Puppy” by Protecto, reaffirming what many of us thought: in the last Pregonero Darío Lanis, Alejandro Aguilera and Miguel Ángel Barahona excessively punished a winning piece, for sending a message to [...]
Little can be added to a week in which I enjoyed Tribu winning the first Grand Effie in Costa Rica on a Thursday, successfully organizing an Ignite on Saturday at Jazz Café Escazú and then seeing it win a gold on Monday, [...]
What a happy surprise! We entered a case in a category -Non-Profit- and won two Effies: 200% effectiveness. Unexpected! Also very happily received for “Osa en tu piel”, a campaign we built together, one step at a time, with the support, collaboration, [...]
After several years of efforts by ASCAP, the Costa Rican association of advertising agencies and commercial communication companies, the Effie has arrived in Costa Rica. Undoubtedly, it will be to celebrate creativity that delivers tangible, measurable and proven results. Here is a [...]
Most people don’t have a problem with God, but many have a problem with church or religion. Therefore, we want to share a dream, a vision: to create a relevant environment to connect with God and achieve a close relationship with Jesus. [...]
