All the texts I’ve recently published in The Slow Burn have been born from a desire to share and inspire. I emphasize this because I recognize that it wasn’t always like this. In the past, when I called myself a publicist and entrepreneur, my writing was often driven by a need to build my personal […]
This year’s Volcano is expected to be a great success as it is the contest that has seen more pieces registered, from more agencies, production houses and other commercial communication companies, as well as the largest pre-sale of tickets to the awards [...]
A Fuego Lento had in November 7,346 page views from 1,147 different servers, as well as bytes transferred that reached 1,018 MBs. Three record figures for this interesting experiment of communication and connection between us. It never ceases to amaze me.
While on our side of the world, Afros, disco music and mirror balls made young people dream, on the other side of the Atlantic some only dreamed of the freedom of being able to say what they thought, sculpt what they felt [...]
I have just returned from the closing party of the Antigua Festival, with a mixture of emotions that although I find positive in the final balance, they originate in satisfactions and also frustrations. First and foremost, Costa Rica’s role was visible, clear, [...]
Winning at Film is difficult, and yet, as this example shows, it is more than possible. We already know the formula: that the idea surpasses what has been done before and surprises us afterwards. This piece was bronze at Cannes 2008, it [...]
Today began the Antigua Festival in Guatemala, organized by UGAP. With almost a thousand pieces participating from agencies all over Central America, the organization and enthusiasm in this city is simply contagious. After our meeting yesterday of FECAP, the Central American Federation [...]
This sensational idea by Uniqlo has become a winner of awards and recognitions, as it is a 24/7 presentation, placed in blogs around the world, as it is now in A Fuego Lento and for some time. The case is described [...]
