2025 has been a year of contrasts—intense, emotional, transformative. It began with a heartfelt farewell and ends with my soul wide open after the magical, peaceful family moments we usually share in Escondida. . In between, there was laughter under a sky full of fireflies outside Kuala Lumpur with my grandson Maurice; a spiritual retreat […]
We all want success and fame. We want to be admired, respected and even applauded. Right? On a Volcano, in Cannes, Hollywood or in a public square, on stage or at home. Yet, when someone asks: Who has achieved real success, few [...]
Since Volcano hasn’t happened yet, I don’t have much new to tell you. What I can think is that it will be the prelude to a pitched battle next year for several reasons. If we consider this week’s competition, we could expect [...]
“Start at the end and work your way back to the beginning” is Andrew Stanton’s summary of storytelling. With English subtitles, I think you will want to apply his ideas every time you are going to speak in public, give a presentation, [...]
The COMUNIDAD de Empresas de Comunicación Comercial de Costa Rica presents the Pellizco y su Volcán. It is the local championship of advertising and commercial creativity, as the first Central American stage in the direction of the world. For sure we will [...]
Every fool with his or her own theme. I neither judge nor criticize, but applaud the important thing that is important to each one. It is not a question of more or less, nor if it is or not. What is important [...]
It’s 5:22 in the morning. I came to the kitchen hungry, thinking about putting some energy into my body before my workout. At 6:00 AM I go for 30 minutes of jogging and then 60 more in the gym with weights. The [...]
A thousand thanks to Dirk Stammes for the invitation to this tremendous annual Leo Burnett party in Cannes. Last night we were there, I made a few clicks, we toasted to your health and decided to share some pictures with you… so [...]
Our friends at Del Campo Nazca Saatchi Saatchi have several finalists in Film, so we wish them all the best tomorrow at the awards. My biggest bet is on their Big Brother for Ariel, although the corners also sound strong. [...]
With a smile, even the worst news. These are one of the finalists from Saatchi Saatchi NY, for Procter Gamble and its Crest brand, with excellent chances to win statuettes. Also with Buckley’s, a syrup that seems to have a dreadful [...]
Last February 23 I published in this blog the following note, and perhaps it is appropriate to bring it to the forefront for reflection, because in our town there are many who cannot stand the success of others, and as they can, [...]