I start typing with an overwhelming feeling of defeat. Not because the trip at the end of August to which I am going to refer went badly, but because I think it is almost impossible to translate into text what I experienced. No adjective is sufficient to describe what it really means to experience “Burning […]
Christian Fuentes and Noé Arias in Cyber, Mariana Morera and José Pablo Bolaños in Graphics, Paola Fatjó and Rebeca Barzuna in Clients, are the duos chosen to go to Cannes and compete in the Young Lions. We expect a lot from their [...]
Some studies have shown that products found by people on Pinterest are more likely to be purchased than on other social networks. Why is that? I find Pinterest fascinating, it invites me to explore much more than Facebook and has brought me [...]
Last year we had 61 entries in Cannes from 9 different agencies. In 2012, will we reach 100? The deadline has been extended and there is still some time left to enter the top creative competition on the planet. In Costa Rica [...]
Eiza has released her new solo with a tremendous video that I am fascinated to share with you, I love it! and I have no doubt that you too will be hooked by her music, her talent and her energy. When we [...]
It’s worth taking some time on YouTube to enjoy the best in Latin American Film. Here I upload “Padres en slip” by Del Campo. Of all the winners, although some pieces have already played, most of them have their GPS pointed towards [...]
In the midst of an impeccable organization, typical of the most correct hosts, the Wave Festival has left me with a positive balance. This year there were about 1,800 entries, an amount that is not surprising if you compare it to Antigua. [...]
I have just returned from the closing party of the Antigua Festival, with a mixture of emotions that although I find positive in the final balance, they originate in satisfactions and also frustrations. First and foremost, Costa Rica’s role was visible, clear, [...]
Winning at Film is difficult, and yet, as this example shows, it is more than possible. We already know the formula: that the idea surpasses what has been done before and surprises us afterwards. This piece was bronze at Cannes 2008, it [...]
Today began the Antigua Festival in Guatemala, organized by UGAP. With almost a thousand pieces participating from agencies all over Central America, the organization and enthusiasm in this city is simply contagious. After our meeting yesterday of FECAP, the Central American Federation [...]
