. Some nights enter our lives quietly and then stay with us forever—unexpected, unforgettable, and impossible not to smile about when we remember them. In my previous post, I wrote about the launch of The Art of Detachment in Madrid a couple of weeks ago—a magical evening surrounded by extraordinary people, where I had the […]
Can you imagine a life without limits? How wonderful! We could drive 100 miles an hour, smoke in the office and max out our credit card every month. We could go on vacation whenever we felt like it and I would eat [...]
Two years ago I discovered the meaning of the word Zeitgeist: the spirit of the times. I also got to know Google better and all that it means to discover the interest of the vast majority of the planet’s inhabitants through our [...]
If we were to judge by the trend in metals, we might anticipate no Lion at Cannes next June. We’ve dropped from four to three to one and one more, with the first few years producing golds, while the last few went [...]
If you are in Central America, mark a reminder on your calendar for this Saturday at 4:00 PM (Eastern Time 6:00 PM), because you have an appointment HERE, where the message and the legacy of life that we celebrate in Holy Week [...]
The new building under construction to house Bosz Digital is simple and deliberately balanced. It is Tributo, honoring transformation, creativity and innovation. Next to Tribu, in San Antonio de Belen in Costa Rica, this will be the home of young talent and [...]
Si tenés 28 años o menos, estás en creatividad gráfica, redacción y/o digital, tenés que participar en el Concurso Nacional para Jóvenes Talentos: Young Lions 2012 organizado por Comunidad y patrocinado por La Nación. Organizáte en dupla, preparate para ganar y te [...]
We are attracted to the motivations provoked by this commercial, designed for an aggressive retail client who understands that emotional connections must be powerful between their brand and their consumers. Payless is present in 9 countries in Latin America, and although it [...]
I have little to say for a Volcano like the one we have just experienced, however, I think it is very necessary to review some things, and for this reason, I would like to share some of my observations. 1. The constitution [...]
Last night we had one more Volcano , and as usual, there were the euphoric, the indifferent and the frustrated, there were the skeptics and the challenged, those who only thought about next year, those who hoped it would be this year, [...]
This is how Lilly González, ASCAP’s Executive Director, reports the list of winners in the 2006 Volcán. Cheers! WINNERS VOLCÁN 2006 CREATIVE ADVERTISING FESTIVAL COSTA RICAN ASSOCIATION OF ADVERTISING AGENCIES (ASCAP) AUDIOVISUAL TECHNICAL CATEGORIES 1. DIRECTION: TROPICAL DRINK VERSION: MASTER PRODUCTION COMPANY: [...]
