All the texts I’ve recently published in The Slow Burn have been born from a desire to share and inspire. I emphasize this because I recognize that it wasn’t always like this. In the past, when I called myself a publicist and entrepreneur, my writing was often driven by a need to build my personal […]
From “bien por dicha” to “con mucho gusto”, there are a thousand expressions that are said automatically. Among them there is one that is very common and that is “thank God”. In fact, it is not unusual that when it is said [...]
After my right meniscus surgery three weeks ago, I think I’m going to be all Stiffy when I get back on the streets running. The truth is that everyone runs as they can. That’s not what’s important. The important thing is to [...]
I discovered today that the phrase comes from Louis Brandeis, who summed it up as follows: “Sunlight is said to be the best of disinfectants”. It’s good! I understand he was referring to the contribution of transparency and accountability, as well as [...]
We’ve been connected to paper airplanes ever since Bosz Digital proposed making and flying them. And as close to the heart as they are, this video story sounded sensational to me. Here it leaves you with the craftsmanship, the Heidelbergs, the quality [...]
Last night we celebrated Christmas and the end of a great year. We went to Home in Santa Ana and took over the place. All the people from Grupo Tribu in Costa Rica joined us and we had more than 400 people, [...]
This is your life. Do what you love and do it often. If you don’t like something, change it. If you don’t like your job, quit. If you don’t have enough time, stop watching TV (or facebook). If you are looking for [...]
Your signature counts for more than you think. This message from Aminesty International is a wonderfully inspiring reminder. In our countries we are not used to it, so we should learn. Public and massively signed petitions could speed up the expansion and [...]
11:36 AM. A few minutes ago we saw Martin Lel win the Ing New York City Marathon in 2:09, followed by more than 35,000 runners, including our beloved, admired and brave Joaquín Brenes. He clocked 52 minutes for the 10 Kms and [...]
Throughout the last few years we have enjoyed Sprite’s line of communication in its approach to the region’s youth. Today, Sunday is perhaps a good day to let us entertain ourselves and enjoy their most recent pieces. It’s a wonder when an [...]
Madre presented us with this idea exploited to the fullest. It’s a perfectly well-told story, masterful audio and a special effects solution that manages to engage, entertain and connect with the Mortgage Bank. They are the kind of productions that intimidate and [...]
For centuries we have wanted to avoid the unionism proposed by Guatemala, Honduras and El Salvador. We have been won over by the egocentric nationalism of the isolated and boastful Tico in the cool breeze of his Central Valley. For a lifetime [...]