All the texts I’ve recently published in The Slow Burn have been born from a desire to share and inspire. I emphasize this because I recognize that it wasn’t always like this. In the past, when I called myself a publicist and entrepreneur, my writing was often driven by a need to build my personal […]
The influence received this week in Tribu was as if injected into the veins and transfused into the hearts of everyone in Tribu. They came, they shared and although they left, the truth is that they stayed with us for many years [...]
Today I received an email from Esteban Jimenez addressed to everyone at Tribu. His story seemed so important and real to me, that I thought it could contribute to you as it did to me. So here it goes: GIVING IT ALL [...]
If the world is change and constant evolution, I have a simple question: why do we insist on returning to the same old habits and customs? If we accept that change is an inherent ingredient of existence, why do we cling to [...]
ASCAP has opened registration for the next Young Lions, so dozens of young creatives under 28 years of age will soon be competing in the country to achieve one of the 3 pairs in Cyber, Print and Film that will go to [...]
Throughout our lives, we are confronted with decisions we never anticipated having to make. Relationship decisions Career decisions Financial decisions Parenting decisions The list goes on and on. To complicate matters further, the timeframe for making a decision is often short and [...]
Cannes Lions 2010 Titanium And Integrated Jury President Announced 21 January 2010 The elite Titanium and Integrated Jury, which awards breakthrough ideas and the best integrated campaigns, will be chaired this year by Bob Scarpelli, DDB Worldwide’s Chairman and Chief Creative Officer. [...]
A few days ago I was asked several questions about the future of advertising. I suppose that after more than 30 years in it, the journalist had a reasonably good basis for assuming that I would respond with arguments and insight from [...]
When it comes to musical talent, Costa Rica is an exciting scene of revelations. Its geography of just a few square kilometers, just a little over 51,000 square kilometers of land, bears no relation whatsoever to the quality and quantity of music [...]
The message in the colored spheres. In the registration of his candidacy for the National Liberation Party, Johnny Araya discreetly presented a message of inclusion, openness and renewal through a multicolored sphere, as a symbol of his determination to make a difference [...]
Tribu DDB is about to reach 17,000 fans, likes, adherents or whatever you want to call them. This figure seems high to me and the references in advertising agencies are all just a few clicks away. Whatever it implies or means, it [...]
Today began the pilgrimage of Bosz Digital to its new building, Tributo. With the support of a great team in red passion t-shirts, the people of Forum 1 packed up and started the move, full of emotion, illusions and commitment. For this [...]
I have little time to write in“A Fuego Lento“, for the simple reason of having spent months very distracted by one and a thousand topics, moments and life events that have captured my attention. For this reason, I will have to return [...]
