All the texts I’ve recently published in The Slow Burn have been born from a desire to share and inspire. I emphasize this because I recognize that it wasn’t always like this. In the past, when I called myself a publicist and entrepreneur, my writing was often driven by a need to build my personal […]
Dr. Roberto Sasso will be hitting a bases loaded home run today with the stadium full to the last chair, as he launched the idea, sustained it and it finally materializes at the Children’s Museum, under license and authorization of TED in [...]
ADLATINA. March 18, 2010 COSTA RICA: TRIBU DDB WAS AGENCY OF THE YEAR AT THE VOLCANO FESTIVAL “Stimulating competitiveness in our markets is essential to win abroad”. The president of Tribu DDB Costa Rica reflected on the reality of regional creativity, with [...]
I find very valuable the discussion that Zunga once again ignites with his opinion, pepper and clarity, and that deserves specific attention and not only as an additional comment. Let’s see the comment he added to my Open Message to Teletica, with [...]
Today I want to send a protest to the friends of Teletica Channel 7, and so that there is no doubt about the intention of my story, I do it in my blog and even a positive proposal. After all, it is [...]
San José – At the recent Volcán Festival, Tribu DDB was awarded the Volcán for Agency of the Year by the Costa Rican Association of Advertising Agencies, ASCAP. With extraordinary creative work for Pinturas Protecto, Credomatic, Aceite Salat, Viceocentro, Osa, Unicef and [...]
Me encontré ésta lista de iglesias relevantes en los Estados Unidos. Impresionante el impacto que están logrando al haber evolucionado con los tiempos. The Openhouse Project en Costa Rica utiliza recursos audiovisuales de North Point principalmente, presente en varias de éstas listas. [...]
Reebok has an on-air campaign that I love, because it simply recommends running at a pace where you can have a conversation. It connects Speed of Chat with their brand, brings running closer to people who don’t run, is elegantly sarcastic about [...]
For your information, in the month of June we surpassed 72 thousand hits on the blog.
For any time of the week, and in particular, for a Sunday like today when a month begins, here I am: Jesús Adrián Romero interprets a song with ideas in the heart, in the spirit, in the soul. May you have the [...]
Maria Sharapova is much more than pretty, as demonstrated in this spectacular Nike commercial, winner of Lions and example of sensational musical application. Maria Sharapova, unlike other pretty girls in world tennis, won her first Grand Slam at 17, and since then, [...]
Barrio Bonito is a beautiful idea, with extraordinary ingredients that made it grow into an integrated initiative never seen before in the world. In other words, all we need is a trigger, one that provokes and then, people to make it grow. [...]