All the texts I’ve recently published in The Slow Burn have been born from a desire to share and inspire. I emphasize this because I recognize that it wasn’t always like this. In the past, when I called myself a publicist and entrepreneur, my writing was often driven by a need to build my personal […]
This seeking a relationship with God is much simpler than it sounds, especially if we seek Him for a relationship rather than a religion. After all, Jesus’ invitation to Matthew was summed up in one word: “Follow me”. In the following [...]
NEWS –> Festival – Costa Rica Jotabequ Grey, the Church and Tribu DDB, the big winners of Volcán 2010 (01/03/10). In its first expanded edition, the Volcán festival recognized the best advertising creativity in Central America, Guatemala, Honduras, El Salvador, Nicaragua, Panama [...]
Today we could repeat in Tribu enough awards to be Agency of the Year in the Volcán Festival for the second consecutive year. We doubled in finalists to our closest competitor in this contest, jotabeqú, and a little more to Ogilvy, so [...]
Raising the creativity of advertising agencies and commercial communication companies requires a clear understanding of the forces that can improve our competitiveness, so hopefully some key players in the market who are visibly unaware of them will read these paragraphs. And I [...]
The competition has been heating up with the addition of categories and the presentation of all the candidates for Volcanoes. While Tribu DDB has achieved the absolute majority of the finalists, scoring more than any other agency to repeat the top Volcano, [...]
J.K. Rowling Speaks at Harvard Commencement from Harvard Magazine on Vimeo. JK Rowling penned the bestselling Harry Potter page-turners — a spellbinding, seven-installment fantasy of wizards, warlocks and decidedly British texture that brought her from rags to riches. Why you should listen [...]
I think we came to have the longest name among advertising agencies in the world: Consumer Exceptional Nazca Saatchi Saatchi. Those were important years in the construction of the DDB Tribe of today, because everything has its history and what has been [...]
When you add up the years, you add up the experiences, Chivísima! They say that old dogs don’t learn new tricks, which is why I won’t stop taking notes, living, listening, learning and growing. The key ingredient is some humility, knowing that [...]
Strength and honor. The story of a general who became a slave. The story of a slave who became a gladiator. The gladiator who challenged the emperor. It can be your story and it can be ours. I don’t doubt it for [...]
The B in the DDB brand is for Bill Bernbach, the most important publicist of the 20th century, and whose influence continues to be relevant. No creative advertiser or advertising client should miss this video. From DDB Latina’s YouTube channel.
Today is an exciting day for ideas worth sharing. Dr. Roberto Sasso Rojas and his Technology Research Club (which needs a new logo), presents TEDx Pura Vida for the third consecutive year. As tickets have been sold out for months, if you [...]
