All the texts I’ve recently published in The Slow Burn have been born from a desire to share and inspire. I emphasize this because I recognize that it wasn’t always like this. In the past, when I called myself a publicist and entrepreneur, my writing was often driven by a need to build my personal […]
With only 5 days to go before the Volcano, the ASCAP organization has begun publishing the finalists in each category. For the moment, Radio, Miscellaneous and Graphic Production Techniques have been announced. In Radio, out of a total of 15 finalists, Tribu [...]
. Although the Agency of the Year to be announced next Saturday at the Volcano will be for merit in 2009, it will actually be for getting the juice throughout 2010, January and February 2011. That is, although the work done is [...]
Next Saturday we will have a new Volcano, the eighth to be precise, where 21 companies will be competing with around 500 entries. There will be the agencies that will go for a Volcano or two, as well as those that will [...]
Next week I will have the opportunity to start a new cycle of conferences in universities, to present the story of an evolution. After many years of presenting Lovemarks, in the context of our relationship with Saatchi Saatchi, today we will present [...]
A few days ago we gathered to learn from DDB and its Playbook, a fascinating combination of planning tools to advance in becoming the most influential agency in the region. Here in the photo you will find a good part of the [...]
Without Martin Luther King and his inspirational dream, and visionary dream, Barack Obama might not be the first black president of the world’s most the first black president of the most powerful country in the world. Without dreams and dreams and illusions, [...]
Celebrate respect,Celebrating great achievements In your home, your organization, within your company or your team, in your tribe or your club, celebrate everything you want to have repeat itself! With 95 minutes on the clock, Bryan Ruiz made a masterful assist. The [...]
The Cannes Lions International Festival of Creativity is as important today for clients as it is for creative, media, PR, digital agencies and more. Whoever has a brand, whoever invests in its image, the perceived value of its product or service, whoever [...]
A Festival of Creativity The Cannes Lions International Festival of Creativity today is as important for clients as it is for their creative agencies. This is also true for companies in media, public relations, digital and more. It is ideal for those [...]
The Importance of Creativity Have you ever asked yourself this question? In my case, I must confess that I have not, despite decades of living an activity that is, at its very essence, creative -business, brands, and advertising. Maybe it’s because a [...]
The Ombudsman’s Office and the Propaganda Control Office forget that the rights of the citizens are not above the rights of the property. Today, Banco de Costa Rica announced the withdrawal of its Toucan campaign due to a “prevention order” by the [...]
Why Is It Good to Learn a New Language? I’ve been away from my keyboard and blog for a while. I’ve been distracted by a thousand other things, yet somehow, every day, I increasingly recognize and appreciate the moment in fifth grade [...]
