2025 has been a year of contrasts—intense, emotional, transformative. It began with a heartfelt farewell and ends with my soul wide open after the magical, peaceful family moments we usually share in Escondida. In between, there was laughter under a sky full of fireflies outside Kuala Lumpur with my grandson Mauricio; a spiritual retreat in […]
There is something about the airplane, its disconnection, the altitude, the clouds and the sky that provokes thoughts and feelings that lead to ideas different from those born with feet on the ground. Undoubtedly, as my wife reminded me last night, as [...]
We are exactly one week away from the Saatchi Saatchi New Directors’ Show in Cannes, as is customary every year, on Thursday mornings at the Debussy in the Grand Palais. No doubt Bob Isherwood will do it again. We look forward to [...]
For those who do not read La Nación since early morning, the article included below published today by journalist Camila Schumacher, refers to the Sol de Plata obtained by our friends from Publimark, Carlos Fonseca, Javier Zeledón with their creative team completed [...]
With only 6 days to go until the Cannes Lions International Festival, the advertising community around the world is ready to celebrate the best of the planet. Some try to cover the sun with a finger, and of course, they will [...]
Climbing Everest is one of the most extreme adventures possible on the planet, and as far away as it seems, many people have made it their own in all sorts of flavors and colors. This video captures the experience of the first [...]
We are so convinced that we live in the Switzerland of the Americas that many do not want change or NAFTA. We live such a pure life, that there is no shortage of those who have no interest in competition, legitimate self-improvement, [...]
In the United States, as in any country, brand counts more than politicians and analysts are willing to acknowledge. And in this case, in 2008 it will be Hillary Clinton who will win the elections, in my personal opinion, because she is [...]
A few years ago, a book fell into my hands and I did not pay much attention to it, initially. However, it is enough to take its teachings from nature to understand: the light of a sunny day is diluted by the [...]
Sometimes we keep them, sometimes it’s too late… Let it not happen to us. Let’s be careful that with our attitude we don’t want to stop others from showing and sharing them. Video received by mail, I don’t know the origin, but [...]
Today is a Sunday like any other Sunday. We still wake up in the morning, get up to the bathroom, brush our teeth and start the day, however, at a different pace than a weekday, more leisurely, more relaxed and somewhat serene. [...]
Sisomo stands for sight, sound motion. And it has been created by Kevin Roberts, the Global CEO of Saatchi Saatchi, and his team around the world. The idea is simple, and states that in the age of screens, we are obliged to [...]