I start typing with an overwhelming sense of defeat. Not because the trip I’m about to describe — at the end of August — went badly, but because it feels almost impossible to put into words what I experienced there. No adjective seems big enough to capture what it truly means to live “Burning Man.” […]
It has been confirmed once again how the Costa Rican Volcanoes are growing, when the country’s main advertising agency reaches a record number of pieces and collections, which anticipates a new and successful award event for commercial creativity. At the close of [...]
There are ideas that become a giant advertising classic the first time they are aired, as it happened with this Bavaria commercial the night it was aired on Channel 7’s Dancing for a Dream. If you haven’t seen it, it’s time to [...]
No one has won more lions at Cannes than David Droga, now Creative Chairman of DROGA5, his new independent project, who without any major complication achieved a new color in his collection of lions, titanium. The video shows us how those who [...]
There is a dimension that we all have to resolve, as much as the physical, intellectual and sentimental. This dimension of our being is often subordinated and even ignored, but it is clearly as important as the most important and it is [...]
Back to basics. With the YES confirmed at the polls, it is a good time to renew our personal commitments to growth and improvement. Back to basics and back to basics: moving from presence to significance, with God as the guide in [...]
For those who do not read La Nación since early morning, the article included below published today by journalist Camila Schumacher, refers to the Sol de Plata obtained by our friends from Publimark, Carlos Fonseca, Javier Zeledón with their creative team completed [...]
With only 6 days to go until the Cannes Lions International Festival, the advertising community around the world is ready to celebrate the best of the planet. Some try to cover the sun with a finger, and of course, they will [...]
Climbing Everest is one of the most extreme adventures possible on the planet, and as far away as it seems, many people have made it their own in all sorts of flavors and colors. This video captures the experience of the first [...]
I enjoy the statistics of the blog, as it happens with the hits.
I left Muto when I clicked on this video, which comes from Buenos Aires. Enjoy it and if you want, receive it as a challenge. They thought of it first, and they did it. It’s creative, it’s free, it’s uncompromising and it [...]