I start typing with an overwhelming feeling of defeat. Not because the trip at the end of August to which I am going to refer went badly, but because I think it is almost impossible to translate into text what I experienced. No adjective is sufficient to describe what it really means to experience “Burning […]
With SonyEricsson joining Tribu, regional account for 6 countries, as well as the assignment of a huge FEMSA project, as well as the growth of our current clients, a while ago Diego Garcia, Tribu’s General Manager and who leads the agency, came [...]
“Nothing worthwhile has ever happened by someone acting alone. It always requires a team effort,” said Carly Fiorina, who was Hewlett-Packard’s number one, and was fired under highly controversial circumstances. At the Willow Creek Summit, we listened to her words and were [...]
THIS is an official update to the original “Shift Happens” video from Karl Fisch and Scott McLeod, this June 2007 update includes new and updated statistics, thought-provoking questions and a fresh design. For more information, or to join the conversation, please visit [...]
Sebastián Mopardo sent me this email that I am happy to share with you, from our friends at the brother school of creatives. SM: Hi Jorge, how are you doing so long? I have seen your blog daily and although I have [...]
A few weeks ago I had the opportunity for a one-on-one meeting with Kevin Roberts, global CEO of Saatchi Saatchi and creator of Lovemarks. It was 45 minutes of love and respect for the man who has most influenced my professional life, [...]
A few days ago I received an unexpected invitation: “We would like to invite you to be the blogger of the month in SoHo Magazine online “, said the text of the message written by Daniella Fernandez. Then she then detailed the [...]
Tribu and DDB have decided to join forces in Costa Rica to add strengths and build together the future of the company. This new partnership will begin in 2010 and promises an important evolution with more opportunities, both for clients and for [...]
Today I posted this quote on Twitter: “Gratitude takes three forms: a feeling in the heart, an expression in words, and a giving in return.” by John Wanamaker. Living in a permanent state of gratitude is an idea that is gaining more [...]
I remember when I heard about Lovemarks for the first time about 8 or 9 years ago, and between all the sense it made to me and the moment we were living, I suspected that this was a concept that would come [...]
When a brand’s day-to-day work achieves this level of creativity and design, we can applaud on our feet for a long time. When an idea like this gets published, the agency has its merit and the client has his too, because the [...]
