All the texts I’ve recently published in The Slow Burn have been born from a desire to share and inspire. I emphasize this because I recognize that it wasn’t always like this. In the past, when I called myself a publicist and entrepreneur, my writing was often driven by a need to build my personal […]
Successful people make important decisions early in their lives, and then manage those decisions. John C Maxwell for 7 minutes, one for every 10,000 hits received on A Fuego Lento during the month of August. Perhaps this is completely unrelated, and then [...]
In the last few weeks, more than ever I have heard from people eager for revolution in their fields. There are clear signs that anticipate changes, evolutions and even cultural revolutions that could finally change the status quo. Both in Costa Rica [...]
With today’s e-tickets, airlines can do with their passengers as they please. This week DELTA AIRLINES did it to me in an unacceptable way, and for this, despite many travel woes I endure, this one deserves a separate chapter because it was [...]
I love my SonyEricsson more than ever, while Apple will have to appear on the scene to clear up an awesome glitch: iPhone freezes. Yesterday in Atlanta I missed an urgent call from my son Santiago, because my iPhone, with the ATT [...]
Jorge Walter Bolaños wrote this article, which I am reproducing, as a sample of the depth and seriousness of the subject under discussion, and which makes it even more difficult for us to understand the Yes campaign. Mr. Jorge Walter is a [...]
A few days ago I was asked several questions about the future of advertising. I suppose that after more than 30 years in it, the journalist had a reasonably good basis for assuming that I would respond with arguments and insight from [...]
When it comes to musical talent, Costa Rica is an exciting scene of revelations. Its geography of just a few square kilometers, just a little over 51,000 square kilometers of land, bears no relation whatsoever to the quality and quantity of music [...]
The message in the colored spheres. In the registration of his candidacy for the National Liberation Party, Johnny Araya discreetly presented a message of inclusion, openness and renewal through a multicolored sphere, as a symbol of his determination to make a difference [...]
Tribu DDB is about to reach 17,000 fans, likes, adherents or whatever you want to call them. This figure seems high to me and the references in advertising agencies are all just a few clicks away. Whatever it implies or means, it [...]
Today began the pilgrimage of Bosz Digital to its new building, Tributo. With the support of a great team in red passion t-shirts, the people of Forum 1 packed up and started the move, full of emotion, illusions and commitment. For this [...]
I have little time to write in“A Fuego Lento“, for the simple reason of having spent months very distracted by one and a thousand topics, moments and life events that have captured my attention. For this reason, I will have to return [...]