All the texts I’ve recently published in The Slow Burn have been born from a desire to share and inspire. I emphasize this because I recognize that it wasn’t always like this. In the past, when I called myself a publicist and entrepreneur, my writing was often driven by a need to build my personal […]
In fact, more than 3,500 hits came in yesterday alone. Interesting!
At Tribu we made the decision to become a PPO, a Peak Performance Organization, and focus on effectiveness, in the consolidation of a team determined to grow in all areas, in an integrated and synergic way. For this reason, we hired Franklin [...]
They don’t play by the rules and have no respect for the status quo. They change things and push the human race forward. Because those people who are crazy enough to think they can change the world, are the ones who actually [...]
(Originally this was just a simple reply to Jorge’s comment on Clandestina, but after finishing it I decided to post it as a topic, see why) With your permission tocayo….. Thank you very much for your comments, good wishes and the time [...]
Today is a holiday in Costa Rica and because of this, we are not working. As a consequence, in this blog… neither am I.
At about 7 p.m. I was about to pay the cab driver for his kind service of 23 reais, when he said a heartfelt “parabens Costa Rica”. I didn’t try to contain my joy for a moment and prodded the conversation to [...]
While in England people are asking for the withdrawal of the advertising that shows their national team disqualified in Brazil, in our country the World Cup fever turns the protagonists into perfect brand ambassadors. In cases as wonderfully outstanding as that of [...]
The Big Winner Let’s assume that you are part of the general public, a non-advertiser, announcer or work with some communications or digital media. In a leveled playing field of people occupied living their happy lives, is there anyone out there that [...]
We can’t not change the world. And advertisers believe we can make it better one message, one idea, one smile, one story, one campaign at a time. This is why the fine sense of humor with which a message of unity has [...]
Costa Rica will be playing in the fierce courts of the Grand Palais des Festivals in Cannes in what is considered the world of creativity. The best of the world will compete in the International Festival of Creativity and Costa Rican agencies [...]
The World Cup is an opportunity of such dimension that the word itself falls short to describe its implications and scope in soccer. Brands understand this and polish themselves with creativity, productions and budgets unimaginable in our countries. Let’s start with“The Game [...]
