All the texts I’ve recently published in The Slow Burn have been born from a desire to share and inspire. I emphasize this because I recognize that it wasn’t always like this. In the past, when I called myself a publicist and entrepreneur, my writing was often driven by a need to build my personal […]
Message sent by Antonio Ramirez. ___________________________________________ Jorge, How do you do. We don’t know each other but I’m an advertising and marketing fever. I signed up for your blog because a creative friend of mine, known as Yorsh, passed it on to [...]
glumbert.com – The Great Descent Do you know the worst thing that could happen to a client? And I want to insist, do you know the worst of the worst of the worst of all the worst things that could happen to [...]
We moved to the Dent when I was about 11 years old, and since then, I had new neighbors: an Automercado, Giacomín and the bowling alley. For years they meant a part of my life that I always remembered with great affection [...]
This is really stupid. However, that’s how we started and today, Sony’s PlayStation and Nintendo’s Wii, to name just two brands, are global empires. Could it be then that stupidity does indeed exist? The little game is literally stupid, and proves that [...]
“In this business you have to make a scoop of shit taste like vanilla ice cream… and when you’re done, count on your stomach to voluntarily order a second helping!”, Bob James told me in 1988 when he was CEO of McCann-Erickson [...]
This happened to me in the year two thousand and three. I was reading a report about that year’s edition of FIAP, you know: the winners, finalists, speakers and everything that surrounds it, when suddenly I noticed someone else interested in the [...]
After paint explosions and thousands of pellets, the first in Scotland and the second in San Francisco, Sony Bravia invades New York with plasticine bunnies. This is how they did it, hand in hand with Fallon: The end result has been a [...]
Starting next Monday, Tribu, Promotica, Fusion, Centropolis and the :CAMedia planners at Tribu will have a new schedule starting at 9:00 AM. That’s right. We will start in Tribu at the civilized and first worldly time of 9 AM. It’s simple. The [...]
They told me they are from DDB (confirmed), then that they are from La Tres, (negative), then that they didn’t know, and since I haven’t had time to call Eucor to find out who designed them, they are still from anonymous authors [...]
