All the texts I’ve recently published in The Slow Burn have been born from a desire to share and inspire. I emphasize this because I recognize that it wasn’t always like this. In the past, when I called myself a publicist and entrepreneur, my writing was often driven by a need to build my personal […]
A few days ago I came across an advertisement that talks about envy, possibly from the entrails of the same feeling, which disturbed my spirit and made me think about this capital sin, and for this reason also, today I am typing [...]
In the “round table” of the Superschool, which were more like online chairs, we had three opinions about this campaign. Here is the video with the comments of Andrés Artavia, Manuel Travisany and Pancho Terán. Cheers!
Being in Cannes last year for the first time in my life, I received so much from the experience that I still don’t stop gaining from that experience of exposure to the most important advertising festival in the world. There is so [...]
The Caribbean is just a few days away. Costa Rica’s expectations, I guess, are still low. Most of the winning Guatemalan pieces, both from Leo and BBDO, are participating again in this festival, and I suppose, with good options. Likewise the Panamanian [...]
Your feedback to Brother, as a Superschool Weekend participant, is very important to all of us. Be sure to post your comment here.
From left to right, after dinner at Mangiamo, Daslav Maslov from Monstro Chile, Fito Bauzá from DDB Mexico, Jorge Oller from Tribu Costa Rica, Sebastián Mopardo from brother, Diego Castillo, Director of brother, and Carlos Cantú from YR Mexico. Daslav was a [...]
As a Marketing Manager, Advertiser, member of the Board of Directors of INPUB, whatever the descriptor or title you want to use, I could not agree more with this paper that you have been developing over time. Those of us who live [...]
After spending all last weekend exercising my position as Prosecutor during the selection of the finalist pieces for the 2006 Volcano, which added to a little more than 30 years as an advertiser, producer and Creative Director, I think I am in [...]
In the Volcano 2006 it seems that ideas, creativity and real campaigns will be mixed with ideas, creativity and fake ideas. It would seem that Volcán 2006 will be a contest of ideas strategically designed for our clients, as well as of [...]
“When I toured the exhibition of graphic art at the Ojo de Iberoamérica, what left me most open-mouthed was the high level of graphic-creative work, what most left me open-mouthed was the high graphic-creative level of the other countries in the region”. [...]